In this episode, Adam Sinkus joins me to discuss how to get more leads from your website. He also shares key information you may be missing from your current website, and suggestions and strategies to optimize your pages, marketing strategy, and overall lead generation. Getting to the bottom of a challenge is what Adam does best. He is a passionate and creative problem solver with more than a decade of experience in Marketing, Operations, Customer Journeys, and Training. Adam has worked with some of the largest companies in the US in Technology, Health Insurance, Transportation, and Logistics. Adam gives listeners actionable tips on: [2:00] Why your website needs constant attention [5:35] How to improve leads to and from your website [7:15] The power of having clear CTAs [10:40] Creating “secondary calls to action” on your site [13:25] Marketing strategies you can develop from have a website, including targeted ads [14:10] Creating a look-alike audience [17:05] Adam’s book review [20:20] Focusing on your website visitor  [25:05] Designing an easy client experience on your website [29:20] Organizing the information on your website [30:15] One big takeaway to implement right away Resources mentioned in this episode: Youtility by Jay Baer Connect with Adam here: https://www.instagram.com/apurposepartnership/ https://twitter.com/AdamSinkus https://linkedin.com/in/adamsinkus https://www.facebook.com/apurposepartnership https://apurposepartnership.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com