Podknife - Find the Right Marketing Tools in 3 Easy Steps by Women Conquer Business

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Find the Right Marketing Tools in 3 Easy Steps

Podcast |: Women Conquer Business
Publisher |: Jen McFarland
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Management & Marketing
Categories Via RSS |: Business,; Entrepreneurship,; Management,; Marketing
Publication Date |: Jan 20, 2022
Episode Duration |: 00:51:06

Great marketing tools increase reach, communication, and ROI. Get simple steps for finding the right marketing tools to grow your business.

Marketing Tools Episode Summary

The best marketing tools help you to reach a wider audience, stay in touch with your customers, connect with prospects, and grow your business.

But with so many marketing tools available, it can be hard to know where to start. Or, maybe you got started and the pieces don't *quite* feel like they're fitting together.

We'll share simple steps for finding the RIGHT marketing tools to meet your goals, our marketing tool recommendations, the ones we use ourselves, and recommend to our clients.

This is a great overview that helps you get started on the right foot.

We also discuss Shopify's commerce reports, and the transformation of how people buy (and how you need to sell).

Shopify's Commerce Report

Roadmap to the Future of Commerce (Shopify)
Future of eCommerce (Shopify)
Future of Retail (Shopify)

Words of Wisdom

The first step is to get super clear about your own business and what your goals are. How do you want to deliver the services? Software is created specifically for a certain industry, a certain customer type, different business sizes, and revenue and business models. — Jen

I think the first thing you need to do is establish your email list because as we all know, social media can make changes every day. So as quickly as you can, you need to capture that email address and get them onto your list. Then you can still communicate with them in a way that you have some control over. — Shelley

Can't Miss Resource

Find the Right Marketing Tools for Your Small Business

Marketing Tools Episode Summary

The best marketing tools help you to reach a wider audience, stay in touch with your customers, connect with prospects, and grow your business.

But with so many marketing tools available, it can be hard to know where to start. Or, maybe you got started and the pieces don't *quite* feel like they're fitting together.

We'll share simple steps for finding the RIGHT marketing tools to meet your goals, our marketing tool recommendations, the ones we use ourselves, and recommend to our clients.

This is a great overview that helps you get started on the right foot.

We also discuss Shopify's commerce reports, and the transformation of how people buy (and how you need to sell).

Shopify's Commerce Report

Roadmap to the Future of Commerce (Shopify)
Future of eCommerce (Shopify)
Future of Retail (Shopify)

Words of Wisdom

The first step is to get super clear about your own business and what your goals are. How do you want to deliver the services? Software is created specifically for a certain industry, a certain customer type, different business sizes, and revenue and business models. — Jen

I think the first thing you need to do is establish your email list because as we all know, social media can make changes every day. So as quickly as you can, you need to capture that email address and get them onto your list. Then you can still communicate with them in a way that you have some control over. — Shelley

Can't Miss Resource

Find the Right Marketing Tools for Your Small Business

Marketing Tools Episode Summary

Shopify's Commerce Report

Words of Wisdom

Can't Miss Resource

Related Content

Connect with Us

Marketing Tools Episode Summary

Shopify's Commerce Report

Words of Wisdom

Can't Miss Resource

Related Content

Connect with Us