Your strengths are what makes you unique; and, it's easier to create a repeatable process you’re willing to follow through on long-term.

Summary: Build a Business Strategy

Too often business leaders look to others to develop a business strategy.

It's critical to develop and build a business strategy correctly that plays to your (and your team's!) strengths not only because it's what will make you unique, but also because that's the repeatable process you're willing to follow through on over the long haul.

Regardless of how you're funded, it's likely there's something you're doing to attract your people (and that you love) you can build a strategy around.

Do that.

When we were sitting there, he looked at me and said, " Do I have to max out all of my credit cards to be successful?"I was stunned by the stark honesty.I paused for a minute and I said, "Absolutely not. You do not have to max out your cards to be successful." — Jen

Resources Mentioned

• Business Risks
• Google My Business
• Mark Schaefer, Cumulative Advantage (book)
• Fancy Sales Funnels
• Music from Uppbeat (free for Creators!)

Connect with Jen

• LinkedIn

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