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• Two-thirds of podcast listeners say it’s easy to find new shows that they’re interested in. 50% discover them from their preferred podcast app; a good description is the #1 reason they hit play. All data from The Podcast Host’s new Podcast Discovery Survey, which was published today. 166 people took the survey.
  • If you’re looking for new podcasts, we’d recommend following the New Podcast Trailers show in your podcast app.
• Exclusive: The founder of ad agency Single Source Media has acquired a controlling stake in podcast ad management platform LiveRead. Single Source Media will also use LiveRead’s tech platform for podcast ad management.
• New York magazine publishes podcasting-became-the-new-tv.html?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2024-11-26">How YouTube Ate Podcasting, a piece from John Herrman which argues that it’s TikTok which laid the foundation for video podcasts. It also says that RSS has “almost certainly hindered growth” of podcasting.

Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.

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