Will B2C be disrupted by creators? Kipp and Kieran are joined by Trung Phan to discuss building a whole career around creating content online. Learn how to build a content research funnel, how to bring internet culture into business, build trust & credibility as a creator, and how should writers think about AI disruption? About Trung Phan The Internet meme guy on business and tech. ex-The Hustle/HubSpot. He has become one of the most popular internet people. The anti-LinkedIn guy. Connect with Trung! Twitter https://twitter.com/TrungTPhan  LinkedIn https://www.linkedin.com/in/tp23/  Bearly.ai https://bearly.ai/  Newsletter https://trungphan.substack.com/  Mentions: The Hustle https://thehustle.co/  Bill Simons https://twitter.com/BillSimmons  New York Times https://www.nytimes.com/ Wall Street Journal https://www.wsj.com/  Financial Times https://www.ft.com/  The Economist https://www.economist.com/  Quora https://www.quora.com/  Reddit ​​https://www.reddit.com/  Bearly.ai https://bearly.ai/  Jim Rome https://www.jimrome.com/  We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.