Podknife - Holly Darling on the Power of an Email Welcome Sequence by Wish I'd Known Then . . . For Writers

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Holly Darling on the Power of an Email Welcome Sequence

Podcast |: Wish I'd Known Then . . . For Writers
Publisher |: Sara Rosett and Jami Albright
Media Type |: audio
Podknife tags |: Authors,; Interview,; Management & Marketing,; Personal Journals,; Publishing,; Self Publishing,; Writing
Categories Via RSS |: Arts,; Books,; Business,; Entrepreneurship,; Marketing
Publication Date |: May 24, 2022
Episode Duration |: 01:16:12

Episode 122 / Romance author and email expert Holly Darling joins us to share how we can connect with readers from the moment they opt-in to our emails. There’s so much good info in this episode! We guarantee you’ll come away with so many ways to improve your welcome sequence.

Show notes:

Creative ways to use double opt-in as part of the welcome sequence
What happens in each email inside a welcome sequence
How to use the welcome sequence to create engagement
What to do if someone doesn't engage
How to create a custom experience for your readers inside the welcome sequence
Common mistakes authors make with their emails
Ideas for lead magnets for new authors without a lot of intellectual property
Trends in newsletter marketing including customization, paid newsletters, and video

Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.

Links:

Holly’s website: HollyDarlingHQ.com

The Big List of Craft and marketing books mentioned on WIKT podcast episodes

Jami’s Launch Plan

Sara’s Book Release Timeline Checklist

Jami’s books

Sara’s books

Resources from the Author and Reader Community to Help Ukrainans

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