Episode 213 of the Sports Media Podcast features two segments. First up is Haley Rosen, the founder and CEO of Just Women’s Sports. She is followed by a sports media panel with Boston Globe media writer Chad Finn and Sports Business Journal Managing Editor/Digital Austin Karp.  In this podcast, Rosen discusses Just Women’s Sports, a women’s sports-focused media platform featuring news and analysis of women’s sports, interviews, podcasts, videos and other media content; why she feels this is a moment where a women’s sports media brand can be built to last; how she soft launched her company and then launched with investment including from Elena Delle Donne and Kevin Durant among others; how teams and players have reacted to JWS; softball and volleyball as underserved media markets; advocacy versus journalism and how to approach that; her thoughts on gambling on women’s sports and an underserved market in that space; long-term possibilities for the site and more. Finn and Karp discuss NBA viewership through three games of the NBA Finals; why the NBA should feel mixed on the data so far; the importance of length, particularly for this series; whether the Celtics’ stars play nationally; the viewership for Turner and ESPN in their first year of the NHL deal; why people did not tune into Rafa Nadal but did for Coco Gauff; the debut of LIV golf and the potential for a U.S. TV deal; sportswashing; how viewers might feel about Arlo White taking LIV’s money; if there is a non-Tiger golfer who moves the needle and more. You can subscribe to this podcast on Apple Podcasts, Google Play, Stitcher, and more. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices