There are many strategies to monetize your podcast. Using your podcast to grow relationships is one of those strategies. It is also one that is often overlooked.

Hearing your voice on the podcast allows your listener to form a strong relationship with you. There is just something about the spoken word that sparks the imagination.

However, you can also use your podcast to build relationships in other ways. Before we jump into relationships, let's talk audience growth.

GROW YOUR AUDIENCE

I have put together my Audience Explosion Workshop. This will be a 3-hour, online workshop to grow your audience.

If you want to have a more downloads with a larger audience that is more engaged, let me show you how to make that happen. This isn't theory. We will build your strategy based on the tactics I've used for decades to build successful radio stations and shows.

You and I will walk step-by-step to build your podcast audience growth strategy.

During this 3-hour Audience Explosion Workshop, you will …

• Discover 5 ways to grow your audience in the next 30 days

• Learn how to overcome the 3 challenges that prevent podcasts from growing

• Build a strategy that keeps your listeners engaged with your content

• Ask your questions and get them answered live to ensure you are on the right track to implement your strategy

I will personally walk you every step of the way to build your blueprint to grow your podcast audience over the next month.

By the end of this workshop, you will have your plan built and ready to implement to attract more listeners to your podcast.

This next virtual, online event happens on Saturday, April 9, 2022 from 10a-1p CT. Your investment is only $197.

Get details at www.PodcastTalentCoach.com/AEWorkshop.

RELATIONSHIPS

Let's talk about using your podcast to build profitable relationships. There are four types of relationships you can grow with your show.

First, you can develop relationships with your listeners. When you build these relationships, you can lead your listener to a discovery call or strategy session.

Next, you can develop relationships with your guests and turn them into clients. Rather than worrying about a big audience, use your podcast to open doors to prospects.

It is much easier to invite a prospect to be a guest on your podcast than it is to get them to take your cold sales call. Let the interview lead to conversation and relationship. Once you build the trust, you can discuss working together.

You can also develop relationships with potential JV partners by featuring them on your podcast. Your podcast is your stage. Invite partners to have access to your audience.

Finally, you can build relationships with other podcasters to help you get more exposure. An interview swap is a great way to get in front of more potential listeners.

GRAHAM SOLOMON

Today, we talk with Graham Solomon about using his podcast to build relationships for his real estate business.

Graham's show:

https://youtube.com/channel/UCq8cRiYlK9IdISNy47w9DgA

Graham's Facebook group:

www.facebook.com/groups/collaborateandnetwork/

Graham is the host of the Thunder from Downunder podcast and founder of the REI Collaborate Network JV Facebook group. He is a real estate investor in both the Australian and U.S. markets.

On this coaching call today, Graham is looking for some help to make is podcast a little more polished. He would also like to figure out how to use his podcast to grow his business.

There are a few nuggets for you here to grow and leverage relationships with your podcast. Enjoy the conversation.

LET'S CHAT

Big thanks to Graham Solomon for being on the show. I hope you got a few treats there to help you build your relationships and monetize your podcast.

You can find Graham's Facebook group at Collaborate and Network. The link to his show on YouTube is in the show notes.

Graham's show:

https://youtube.com/channel/UCq8cRiYlK9IdISNy47w9DgA

Graham's Facebook group:

www.facebook.com/groups/collaborateandnetwork/

If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.