Podknife - From Bonanza to Batman: When Fictional Characters Endorse Real Products by Under the Influence with Terry O'Reilly

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From Bonanza to Batman: When Fictional Characters Endorse Real Products

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Business,; Marketing,; Society & Culture
Publication Date |: Jan 11, 2025
Episode Duration |: 00:27:19

In our first episode of 2025, we explore a strange aspect of advertising.

Specifically, when TV and movie characters endorse products. Not the actors themselves - but the characters they portray.

It's a trend that started in the early '60s with the Andy Griffith Show and Bonanza.

Today, it includes characters like Breaking Bad's Walter White and even Phil Dunphy from Modern Family.

Sometimes it's funny - and sometimes it bends the time/space continuum.

Hosted on Acast. See acast.com/privacy for more information.

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