Writing a non-fiction book can provide you with authority in your niche, lead-gen for your speaking and services, and extra income. In this interview, Amy Woods, expert on repurposing content, explains the challenges she faced when turning her blog into a book, plus some tips on content marketing for non-fiction authors. In the intro, the Audible Captions case is resolved with the necessity to get agreement on IP rights when AI is involved [Publishing Perspectives]. The article also mentions the World Intellectual Property Organization (WIPO), who have a call for comment on the Impact of AI on IP Policy. The draft issues paper is fascinating reading.  Plus, the Ask Alli Salon on How to be Creative for the Long-Term with me and Orna Ross, ML Buchman on the Books and Travel podcast talking about finding what's really important while cycling around the world. Plus, Pintxos, Txakoli, Modern Art And The Beach. What To Do In Bilbao And San Sebastian.   Today's show is sponsored by Draft2Digital, where you can get free ebook formatting, free distribution to multiple stores, and a host of other benefits. Get your free Author Marketing Guide at www.draft2digital.com/penn Amy Woods is the CEO of Content 10x, which helps entrepreneurs repurpose their content for podcasting, blogging, and social media. She's also the author of Content 10x: More Content, Less Time, Maximum Results. You can listen above or on Apple Podcasts, Google Podcasts, or your favorite podcast app. You can also read the notes and links below. Here are the highlights and full transcript below. Show Notes * How a book can lend credibility to a business and increase lead gen for speaking and services * Overcoming publishing and audiobook recording challenges * Navigating the learning curve of publishing. [If you're having issues with formatting, check my list here.] * On the long-term strategy of content marketing * Having a plan for your content strategy * Content marketing ideas for authors * Making use of audio and video in book promotion.