Podknife - For Online Consumption, the Web Is All About Cool by 60-Second Mind

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For Online Consumption, the Web Is All About Cool

Podcast |: 60-Second Mind
Publisher |: Scientific American
Media Type |: audio
Podknife tags |: Science & Medicine,; Technology
Categories Via RSS |: Science & Medicine,; Technology
Publication Date |: Aug 18, 2008
Episode Duration |: 00:01:43

Back in 2006 the concept of the "long tail" stated that the Web will turn consumers into lovers of niche products and services, and that the days of the blockbuster are over. But the data tell a different story. Christie Nicholson reports

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