Ever wondered what happens when you blend the thrill of trail running, insights from a seasoned expert, and the pulsating world of social media? We sat down with Brian Metzler, a trail running maestro and the founder of Trail Runner magazine, to navigate this intriguing blend. Brian takes us from the heart of a dispute between Gary Robbins and UTMB, through the evolution of trail running and media coverage, to his humanitarian trip to Cuba. His intricate storytelling skills paint a vivid picture of the sport's history and culture, guaranteed to leave you fascinated.We journey across the globe, examining the sport's evolution and the ever-changing landscape of trail running gear. The conversation takes an exciting turn as we navigate controversial stories and controversies involving trail and ultra running. With the recent surge in popularity during the pandemic, we look at the complexities and controversies that come with competition. From the impact of the internet and social media in content creation to the duality of trail running growth, this chat dives deep into the intricacies of the sport.As we wrap up, we ponder on the future of pro trail running and its impact on the sport. We critically examine the current state of trail running and ultra running and the opposing forces driving its growth. Considering how these changes will shape the industry's future, we invoke our listeners to share their recommendations for future episodes. We encourage reviews to help us continue bringing outstanding guests like Brian. Get ready for a detailed exploration that leaves you with a deeper understanding of the world of trail running.

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