Welcome to Episode 2075, where host Karla Ravagnolo interviews Mihai Popescu. In this episode, they share some tips on how to communicate and promote Italian wine to two distinct markets: Canada, very rich and filled, and Romania, which is now on the rise. More about today’s guest: Mihai Popescu  Holding WSET Level 4 Diploma alongside a Bachelor's in Commerce from John Molson School of Business, Mihai Popescu judges at prestigious competitions Sélections Mondiales Canada ( largest in North America ) and Vinarium ( largest in Eastern Europe) , co-founded Salon des Vins Roumains, pioneering the first Romanian Wine Fair in North America.  As a Sales & Product Placement Consultant at Brutus Wines, Mihai Popescu curates selections, manages sales for key Eastern-European wine brands and workshops. Recently certified as an Italian Wine Ambassador by Vinitaly International Academy, showcasing expertise in Italian wines, he is looking forward to share his knowledge with Italian wine lovers in his home country Romania. His background in B2B sales, marketing, and business development has allowed him to represent producers internationally at events like World Wine Meeting Chicago and La Grande Dégustation de Montréal.  Connect:  Facebook https://www.facebook.com/mihai.popescu/  Instagram https://www.instagram.com/mihai.wine/  LinkedIn https://www.linkedin.com/in/mihaipopescumtl/  Website : wine.squarespace.com">https://brutus-wine.squarespace.com  More about the host: Born in the Dominican Republic, Karla Ravagnolo holds the WSET Level 3 Certificate and has an endless curiousity for all things wine and beverage. Her never-ending quest for knowledge has led her to multiple international beverage experiences in Italy, the USA and Japan. During her time at Colangelo & Partners, a New-York based wine PR agency, she recognized the challenges of conveying the cultural, geographical and historical value of Italian wine to an international and inter-generational audience. Her goal has always been to make wine more approachable and inclusive, through sharing authentic experiences and making real interpersonal connections! Connect:  https://www.linkedin.com/in/karlamassielravagnolo/ _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram www.instagram.com/italianwinepodcast/  Facebook www.facebook.com/ItalianWinePodcast  Twitter www.twitter.com/itawinepodcast  Tiktok www.tiktok.com/@mammajumboshrimp  LinkedIn www.linkedin.com/company/italianwinepodcast  If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!