A company is essentially two things: a group of people and a collection of decisions. How those people make these decisions is the art of running a business (37signals). We make decisions every single day, it’s what often dictates the direction of a business. Some decisions work out and some don’t. Some are quick to make and some tough to call. You’ll never be able to consider every single piece of data, analysis or consequence when making a decision - sometimes a decision has to be made from the gut. Legendary founder, Jason Fried is joined by SaaStock’s CEO, Alex Theuma, to share his decision making philosophy and answer some of the biggest questions founders face today.Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)