Podknife - David Droga, founder & creative chairman, Droga5 by Ad Age Ad Lib

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David Droga, founder & creative chairman, Droga5

Podcast |: Ad Age Ad Lib
Publisher |: Ad Age
Media Type |: audio
Podknife tags |: Advertising,; Business,; Interview,; Management & Marketing,; Media
Categories Via RSS |: Business News,; News,; Tech News
Publication Date |: Aug 08, 2019
Episode Duration |: 00:26:34

The industry’s collective mind was blown when David Droga announced in April that his namesake agency, Droga5, would be acquired by Accenture Interactive. The consultants are coming for the creatives, the narrative went. Not so fast, says Droga. Here, he discusses the three-year journey toward acquisition—and what comes next.

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