Podknife - David Aaker by Design Matters with Debbie Millman

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David Aaker

Podcast |: Design Matters with Debbie Millman
Publisher |: Design Matters Media,; TED
Media Type |: audio
Podknife tags |: Careers,; Design,; Interview,; Personal Journals
Categories Via RSS |: Arts,; Design
Publication Date |: Nov 07, 2022
Episode Duration |: 00:55:55

Hailed the “Father of Modern Branding,” David Aaker has received numerous awards for his contributions to the science of marketing and authored some of the most influential books in business. He joins to talk about his new book, “The Future of Purpose-Driven Branding,” and his legendary career.

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