The Cover 3 crew talks conference sponsorships, coin-flip games and conference dark horses. First, imagining what it might look like with conferences exploring naming rights as a means of increasing revenue (2:00) and the beginning of a "Who ya got" series that will run through some of the season's coin-flip games according to the early betting odds (19:35). Then it's on to dark horse teams to watch for 2024, going conference-by-conference with picks for the Big Ten (36:43), SEC (48:10), ACC (56:02), Big 12 (1:06:00), the Group of Five leagues (1:12:00) and dark horse picks to. make the College Football Playoff (1:16:30). Cover 3 is available on Apple Podcasts, Spotify and wherever else you listen to podcasts.  Get 20% off Cover 3 merch in the CBS Sports Store:  https://store.cbssports.com/collections/cover-3?utm_source=podcast-apple-com&utm_medium=web&utm_campaign=buy-our-merch&utm_content=cover-3-collection Watch Cover 3 on YouTube: https://www.youtube.com/cover3 Follow our hosts on Twitter: @Chip_Patterson, @TomFornelli, @DannyKanell, @BudElliott3 For more college football coverage from CBS Sports, visit https://www.cbssports.com/college-football/ To hear more from the CBS Sports Podcast Network, visit https://www.cbssports.com/podcasts/ To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices