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Content Wars: Spotify vs Apple Podcasts
Publisher |
Emily Binder
Media Type |
audio
Categories Via RSS |
Business
Marketing
Technology
Publication Date |
Jun 12, 2019
Episode Duration |
00:03:01

My money is on audio.

Topics:

Spotify acquired Gimlet and Anchor

Apple Podcasts and AirPods

Television is dying

“Spotify is still a distant second to Apple in podcasts, but they are growing fast,” Thompson wrote. “Just as importantly, Spotify already has a strongly growing advertising business […] that it can extend to podcasts. Anchor provides a way to capture new podcasters, leading them either to Spotify advertising or, in the case of rising stars, to Spotify exclusives.” -Anchor is Spotify’s best bet to beat Apple for control of your ears

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