The federal government has ambitious targets set for the percentage of cars in Canada that will be electric by 2030. We're a long way from meeting them. But research shows hundreds of thousands of Canadians would like to purchase one. They just can't find one, can't afford one, or don't have the access to charging to make it worth their time.

Meanwhile, the country's auto manufacturing hub needs help transitioning to be ready for the demand of the next generation of cars. All this adds up to problems at both ends of the supply chain, and a ticking clock making each project and incentive count.

GUEST: Zoe Long, Research Manager for SFU’s Sustainable Transportation Action Research Team (START)

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