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Can AI Write Email Subject Lines Better Than Humans? - With Parry Malm of Phrasee
Publisher |
Daniel Faggella
Media Type |
audio
Categories Via RSS |
Business
Management
Technology
Publication Date |
Feb 25, 2020
Episode Duration |
00:22:23

This week, we explore a novel use-case of AI in marketing: copywriting. Can AI write a better email subject line or social media post than a human being? Sometimes, the answer is yes.

We interview Parry Malm, CEO of Phrasee, an AI company that got its start optimizing email subject lines with AI. Parry speaks with us about this particular AI capability and how it will impact the future of marketing.

If you have an interest in discovering more about the AI use-cases in your industry, watch the 2-minute video about our AI Opportunity Landscape Service at emerj.com/aiol.

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