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Byborre and Nike ACG
Publisher |
Monocle
Media Type |
audio
Categories Via RSS |
Business
Careers
Entrepreneurship
Technology
Publication Date |
Mar 08, 2023
Episode Duration |
00:29:31
We meet Borre Akkersdijk, co-founder of Byborre, a textile studio based in the Netherlands that specialises in sustainable and innovative fabric design. Plus, Bob Sheard, friend of the show and co-founder of brand agency Fresh Britain, stops by to discuss the power of logos and how Nike’s iconic swoosh almost got in the way of its expansion into the outdoor clothing market.

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