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Building Your Personal Brand as a Writer with Pamela Wilson
Publisher |
Bryan Collins
Media Type |
audio
Podknife tags |
Interview
Writing
Categories Via RSS |
Arts
Books
Publication Date |
Sep 10, 2021
Episode Duration |
00:33:32

Will building your personal brand help you to sell more books and courses or find you more clients as a writer? Personal branding is something that content creators should consider. I learned the hard way that building a brand isn't about spending hundreds of dollars on a fancy logo but is more about associating yourself with a specific topic or creating a name for yourself within a niche.In this episode, I chat with Pamela Wilson, who you may know from Copyblogger and her own business, Big Brand System. Pamela gives some insight into what it means to build a personal brand today. I was particularly interested in how personal branding can help you create digital products and services that others will want to buy.

In this episode we discuss: 

  • Does guest posting still work 
  • The definition of personal branding
  • Creating a content strategy
  • Setting up a pre-offer
  • Building an audience
  • The value in creating a good lead magnet
  • What to focus on as your online business grows

Resources

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