Today I want to talk about email.

Why email,  when there are so many better ways to get people to pay attention to you? Because year in and year out people open their emails. So if you want to deliver messages to people who are interested in what you have to say email is still a great way to reach them

Here are a few things you can do to improve the effectiveness of your email campaigns number

• Send them on Tuesday. Emails sent on Tuesday actually have the best open rate
• Keep your emails short. No more than twenty lines of content
• Make sure you put a call to action right at the top of the email

If you've enjoyed these tips and want to find other resources for your email program sign up for our newsletter and we'll show you how it's done.