#92: Cathryn Lavery [Best is the Standard] – From Kickstarter to global 8-figure e-commerce business
Publisher |
The Podglomerate
Media Type |
audio
Categories Via RSS |
Business
Entrepreneurship
Marketing
Publication Date |
Feb 22, 2022
Episode Duration |
00:52:50
Cathryn Lavery is the Founder & CEO of BestSelf. Since 2013 she's designed, launched and sold over $32 Million in consumer products. Along the way, BestSelf Co. won Shopify’s Build a Business Competition in 2016 and the Build a BIGGER Business competition in 2017 – the only company to win both awards consecutively. We have been featured in the New York Times, Entrepreneur, MTV, Huffington Post, Forbes, Inc., and more. We’re funded solely through the investments made by thousands of customers who have used our products to change their lives. In this episode, we talk about Cathryn’s first business as a 13-year old, her New York architecture job that put her back on the path to entrepreneurship, what’s changed for Kickstarter products and e-commerce businesses today, and why keeping Best as the Standard for her work has helped her find success in e-commerce. Learn more about Cathryn Lavery Learn more about BestSelf Follow Cathryn Lavery on Twitter Follow Cathryn Lavery on Instagram  Follow Jay on Twitter Follow Creative Elements on Instagram Full transcript and show notes *** SPONSORS View all sponsors and offers *** IF YOU LOVE CREATIVE ELEMENTS Leave me a voicemail Subscribe to weekly episode emails Leave a review on Apple Podcasts Leave a rating on Spotify Buy Me A Coffee *** ABOUT JAY CLOUSE Learn more about me Subscribe to my newsletter, Creative Companion Connect with me on Twitter Connect with me on Instagram Join #Tweet100 *** FOR PODCASTERS Enroll in my podcasting workshop Enroll in my course on podcasting, Podcast Like The Pros Learn more about Podpage *** PODGLOMERATE NETWORK This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy.  Since you're listening to Creative Elements, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Rocketship.fm and Freelance to Founder. Learn more about your ad choices. Visit megaphone.fm/adchoices
Cathryn Lavery is the Founder & CEO of BestSelf. Since 2013 she's designed, launched and sold over $32 Million in consumer products. Along the way, BestSelf Co. won Shopify’s Build a Business Competition in 2016 and the Build a BIGGER Business competition in 2017 – the only company to win both awards consecutively. We have been featured in the New York Times, Entrepreneur, MTV, Huffington Post, Forbes, Inc., and more. We’re funded solely through the investments made by thousands of customers who have used our products to change their lives. In this episode, we talk about Cathryn’s first business as a 13-year old, her New York architecture job that put her back on the path to entrepreneurship, what’s changed for Kickstarter products and e-commerce businesses today, and why keeping Best as the Standard for her work has helped her find success in e-commerce. Learn more about Cathryn Lavery Learn more about BestSelf Follow Cathryn Lavery on Twitter Follow Cathryn Lavery on Instagram  Follow Jay on Twitter Follow Creative Elements on Instagram Full transcript and show notes *** SPONSORS View all sponsors and offers *** IF YOU LOVE CREATIVE ELEMENTS Leave me a voicemail Subscribe to weekly episode emails Leave a review on Apple Podcasts Leave a rating on Spotify Buy Me A Coffee *** ABOUT JAY CLOUSE Learn more about me Subscribe to my newsletter, Creative Companion Connect with me on Twitter Connect with me on Instagram Join #Tweet100 *** FOR PODCASTERS Enroll in my podcasting workshop Enroll in my course on podcasting, Podcast Like The Pros Learn more about Podpage *** PODGLOMERATE NETWORK This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy.  Since you're listening to Creative Elements, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Rocketship.fm and Freelance to Founder. Learn more about your ad choices. Visit megaphone.fm/adchoices

Cathryn Lavery is the Founder & CEO of BestSelf. Since 2013 she's designed, launched and sold over $32 Million in consumer products.

Along the way, BestSelf Co. won Shopify’s Build a Business Competition in 2016 and the Build a BIGGER Business competition in 2017 – the only company to win both awards consecutively. We have been featured in the New York Times, Entrepreneur, MTV, Huffington Post, Forbes, Inc., and more. We’re funded solely through the investments made by thousands of customers who have used our products to change their lives.

In this episode, we talk about Cathryn’s first business as a 13-year old, her New York architecture job that put her back on the path to entrepreneurship, what’s changed for Kickstarter products and e-commerce businesses today, and why keeping Best as the Standard for her work has helped her find success in e-commerce.

Learn more about Cathryn Lavery

Learn more about BestSelf

Follow Cathryn Lavery on Twitter

Follow Cathryn Lavery on Instagram 

Follow Jay on Twitter

Follow Creative Elements on Instagram

Full transcript and show notes

***

SPONSORS

View all sponsors and offers

***

IF YOU LOVE CREATIVE ELEMENTS

Leave me a voicemail

Subscribe to weekly episode emails

Leave a review on Apple Podcasts

Leave a rating on Spotify

Buy Me A Coffee

***

ABOUT JAY CLOUSE

Learn more about me

Subscribe to my newsletter, Creative Companion

Connect with me on Twitter

Connect with me on Instagram

Join #Tweet100

***

FOR PODCASTERS

Enroll in my podcasting workshop

Enroll in my course on podcasting, Podcast Like The Pros

Learn more about Podpage

***

PODGLOMERATE NETWORK

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our manage.com/subscribe/post?u=a3da57251c024955428e72bcc&id=abeea0a423">newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy

Since you're listening to Creative Elements, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Rocketship.fm and Freelance to Founder.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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