Learning how to regulate my inner voice and shift into positive self-talk has been one of the greatest tools that I’ve learned in my entrepreneurial journey. I’m joined by Dr. Ethan Kross, who is a leading expert on training the voice inside your head. He’s an experimental psychologist, neuroscientist, and writer who specializes in emotion regulation, and he recently published a book all about how to transform the chatter in your head so that it works for you instead of against you. We discuss how to tune in and listen to your subconscious, rewire those thought patterns, and use your inner voice as an ally. Ethan shares his top tips for managing performance anxiety and what to do if you’re stuck in an anxious cycle.    IN THIS EPISODE, WE TALK ABOUT: What inspired Ethan to hone in on this topic  Four things that chatter is good for  Reframing the physiological symptoms of anxiety  Ethan’s ‘2AM chatter’ strategy Advice for how to coach yourself on controlling your conscious mind The art of being an advisor  The intersection of positive self talk and the law of attraction  Why walking is such a powerful tool for managing chatter    RESOURCES Thanks to Splendid Spoon for sponsoring Earn Your Happy. Go to splendidspoon.com/lori for $50 off your first box when you subscribe to the Breakfast, Lunch + Reset Plan, or the Breakfast, Lunch, Dinner + Reset Plan.  Sign up for The Spritz newsletter at litepink.com! Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!   CONNECT WITH DR. ETHAN KROSS Buy his book: Chatter: The Voice in Our Head, Why It Matters, and How to Harness It   Visit his website: ethankross.com  Follow him: @ethankross    CONNECT WITH LORI Follow me: @loriharder Follow Lite Pink: @drinklitepink Follow Earn Your Happy: @earnyourhappy Follow Girlfriends & Business: @girlfriendsandbusiness Listen to Girlfriends & Business   ABOUT DR. ETHAN KROSS Ethan Kross, PhD, is one of the world's leading experts on controlling the conscious mind. An award-winning professor at the University of Michigan and the Ross School of Business, he is the director of the Emotion & Self Control Laboratory. He has participated in policy discussion at the White House and has been interviewed on CBS Evening News, Good Morning America, Anderson Cooper Full Circle, and NPR's Morning Edition. His pioneering research has been featured in The New York Times, The New Yorker, The Wall Street Journal, USA Today, The New England Journal of Medicine, and Science. He completed his BA at the University of Pennsylvania and his PhD at Columbia University.