Podknife - 79 SaaS Deep Dive with Johnny Tong by Makers.dev

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79 SaaS Deep Dive with Johnny Tong

Podcast |: Makers.dev
Publisher |: Chris Achard and Christian Genco
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Personal Journals,; SaaS,; Startups
Categories Via RSS |: Business,; Entrepreneurship,; Marketing
Publication Date |: Jul 11, 2022
Episode Duration |: 01:08:25

Description
iTunes Summary

We talk with Johnny Tong about how he bought a SaaS and is now struggling to grow it. Should he rebuild it? Dive into marketing? Rework the onboarding flow? Buy a bunch of ads?

00:00 Intro 02:47 What Johnny is looking for 10:01 SurveyBot overview 15:29 Buyer's guide 22:00 "The funnel" 28:45 Onboarding friction 33:49 The ups and downs of build vs buy 41:19 Conversion rate 44:19 Marketing vs coding 50:47 The end goal 57:43 Getting professional help 59:00 Deeper understanding Timestamps created with https://clips.marketing by @cgenco Buy Grow Repeat Podcast: https://buygrowrepeat.com/ Find Johnny here: https://twitter.com/johnnytong Books: - The War of Art - The Artist's Way

We talk with Johnny Tong about how he bought a SaaS and is now struggling to grow it. Should he rebuild it? Dive into marketing? Rework the onboarding flow? Buy a bunch of ads?

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