Podknife - #62 - The Challenger Sale: Taking Control Of The Customer Conversation by Caligiuri

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#62 - The Challenger Sale: Taking Control Of The Customer Conversation

Podcast |: Caligiuri
Publisher |: R.M. Caligiuri
Media Type |: audio
Podknife tags |: Health,; Interview,; Mental Health,; Philosophy,; Resiliency,; Self-Help
Categories Via RSS |: Business,; Education,; Health & Fitness,; Management,; Mental Health,; Self-Improvement
Publication Date |: Feb 13, 2017
Episode Duration |: 00:40:23

This week Cut The Crap Podcast features the book, 'The Challenger Sale: Taking Control Of The Customer Conversation' by Matthew Dixon and Brent Adamson.

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.

I took 4 Golden Nuggets away from this book!

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Go to CutTheCrapPodcast.com and signup to receive a summary from each episode that will highlight all of the golden nuggets shared in the podcast.

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