Jay Fanelli and Nathan Peretic know how to go it on their own. They've done it not just once, not just twice, but now three times. They formed the interactive-services company Full Stop Interactive, out of which United Pixelworkers was formed, a company that produces fine wearable merchandise. And United Pixelworkers gave birth to Cotton Bureau, a site that uses crowdfunding to pick which shirts should get printed. Now they're doubling down and focusing entirely on the T-shirt and merchandise businesses.

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