Podknife - Does Your Sales Team Know Your Strategy? by HBR Ideacast

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Does Your Sales Team Know Your Strategy?

Podcast |: HBR Ideacast
Publisher |: Harvard Business Review
Media Type |: audio
Podknife tags |: Business,; Careers,; Entrepreneurship,; Ideas,; Interview,; Management & Marketing,; Workplace
Categories Via RSS |: Business,; Entrepreneurship,; Management,; Marketing
Publication Date |: Oct 02, 2014
Episode Duration |: 00:19:41

Frank Cespedes, HBS professor and author of "Aligning Strategy and Sales," explains how to get the front line on board.

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