Global Product Management Talk is pleased to bring you the next episode of... Product Mastery Now with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode:  Today we are talking about change. The very nature of our work as product managers and leaders creates change—we change existing products to make them more valuable to customers and our organization, and we create completely new products, which causes change to occur at many levels. Your work demands that you are competent leading change. To help us learn how to better manage the change our product projects create, Brendon Baker is with us. He has helped organizations across several industries navigate change created by large transformation projects. He is also the managing director of the firm Valuable Change Co and author of the book Valuable Change: What You Need to Know to Ensure Your Change Pays Off. I appreciate his personal mission statement, which is “Help Change Leaders Drive Real Value.”