Podknife - 382: 4 Tips for Negotiating Sponsored Content Contracts and Setting Your Rates with Jenny Meassick by The Food Blogger Pro Podcast

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382: 4 Tips for Negotiating Sponsored Content Contracts and Setting Your Rates with Jenny Meassick

Podcast |: The Food Blogger Pro Podcast
Publisher |: Bjork Ostrom
Media Type |: audio
Podknife tags |: Business,; Careers,; Entrepreneurship,; Food,; Management & Marketing,; Technology,; Writing
Categories Via RSS |: Business,; Entrepreneurship,; Marketing
Publication Date |: Nov 08, 2022
Episode Duration |: 00:51:29

Reaching out to brands, negotiating sponsored content contracts, and determining your rates with Jenny Meassick from Chocolate & Lace.

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Welcome to episode 382 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenny Meassick from Chocolate & Lace about how she works with brands and negotiates sponsored content contracts.

Tips for Negotiating Sponsored Content Contracts

There are so many ways you can earn money as a food creator, one of which is by working with brands and creating sponsored content. And that’s what we’re talking about today with Jenny from Chocolate & Lace!

Jenny’s been blogging for over ten years, and she currently earns the majority of her blogging income by working with brands. She has a very strategic approach when it comes to sponsored content, and we’re really excited to share her process with you in this episode.

You’ll hear her best tips for negotiating sponsored content contracts, how she sets her rates, how she nurtures strong relationships with the brands she works with, and more. We hope you enjoy this episode!

In this episode, you’ll learn:

How Jenny started sharing content online
Why she doesn’t want to become a full-time blogger
Why she decided to start sharing both food and lifestyle content
How she approaches doing sponsored content
Her best tips for negotiating sponsored content contracts
How exclusivity works
Her best tips for setting your rates for sponsored content
What ‘in perpetuity’ means
How she approaches pitching to brands
Why she recommends following up with brands you’re working with frequently

Resources:

usa.com/">Chocolate & Lace
usa.com/exactly-how-i-set-my-rates-as-a-content-creator/"> Exactly How I Set My Rates as a Content Creator
Mediavine
Things That Matter: Overcoming Distraction to Pursue a More Meaningful Life
Substack
FBP Live – September 15, 2022 – Earning Money with a Side Hustle — available for FBP members only
Paved
Ford
ALDI
STAUB
Influencer: Building Your Personal Brand in the Age of Social Media
LISS Legal
Find Danielle Liss on FBP
Follow Jenny on Instagram, Facebook, and Pinterest
Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

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