Podknife - 377: Get your product’s go-to-market strategy right by Global Product Management Talk

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377: Get your product’s go-to-market strategy right

Podcast |: Global Product Management Talk
Publisher |: ProdMgmtTalk
Media Type |: audio
Podknife tags |: Business,; Design,; Management & Marketing,; Product Development
Categories Via RSS |: Business
Publication Date |: Mar 22, 2022
Episode Duration |: 00:34:00

Global Product Management Talk is pleased to bring you the next episode of... Product Mastery Now with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode: Today we are talking about go-to-market planning and what is involved in planning the launch of products. Helping us learn about this is Karthik Suresh. He is a technology product leader who has led teams as founder, early hire, and executive at companies including Facebook, Craft.co, and KCG holdings. He studied computer science at Carnegie Mellon and business at the London Business School. Now, he is the co-founder of Ignition, which has helped organizations launch more than 200 products. Ignition is the world’s first go-to-market platform for managing all stages of the product life cycle.

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