Podknife - 376: The nuances of pricing B2B software products by Global Product Management Talk

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376: The nuances of pricing B2B software products

Podcast |: Global Product Management Talk
Publisher |: ProdMgmtTalk
Media Type |: audio
Podknife tags |: Business,; Design,; Management & Marketing,; Product Development
Categories Via RSS |: Business
Publication Date |: Mar 15, 2022
Episode Duration |: 00:39:00

Global Product Management Talk is pleased to bring you the next episode of... Product Mastery Now with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode: Today we are talking about product pricing, specifically the best practices for pricing B2B software products. Joining us is Chris Mele, who has spent his 25+ year career in software products, with much of that time as a pricing specialist. He is the Managing Partner at Software Pricing Partners, which focuses on helping software companies develop better pricing strategies. The company has helped IBM, Dell, Cisco, HP, McAfee, Microsoft, and others.

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