In the super fast-paced world of content creation it’s easy to get caught up in the cycle of producing the same content (again and again) without pausing to assess its impact and relevance.  

Not to suggest that you are chucking out content willy nilly without consideration of course! However, it’s easy to get stuck in a tried and tested formula and allow the years to slip by, without occasionally taking a step back and saying ‘hey, is this even working.’ 

In this episode of the Content 10x Podcast, we look at the key considerations when updating your content strategy and host Amy Woods reveals some of the main changes that we’re making to ours.  

Find out:  

• How to go about reviewing your content outputs 
• Some of the changes we’re making since reviewing ours 
• Why we’ve decided to make these changes 

Important links & mentions: 

• The Content 10x Repurposing Effectiveness Scorecard https://content10x.scoreapp.com/ 
• 3 Ways to Review your Content Strategy (and Big Changes since Reviewing ours) https://www.content10x.com/review-your-content-strategy/ 
• Our book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results) 

Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses. 

Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing. 

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