My guest today has spent time at both Google and Twitter. So, to say she knows a bit about networking is a gross understatement. Now, she’s a senior consultant at the global advisory firm Brunswick Group, and shows no signs of slowing down. Her name is Karen Wickre (WICK-ree) and her book is called Taking the Work Out of Networking: Your Guide to Making and Keeping Great Connections. The reality is most of us hate networking. But what if there was a better way to cultivate real and ongoing connections – without leaving your comfort zone? Karen’s book is a thorough guide for anyone who wants to turn the dreaded idea of “networking” into a valuable habit that can be put to use throughout your career and life. Click the play button below to join our conversation now, or keep scrolling for a summary. Join in on our chat below Subscribe: iTunes | Stitcher | RSS In today’s episode, I ask Karen to share: * Why the people you already know are not likely to be your best resource when it comes to looking for a new job * Tips for shaping what your social media accounts say about you to others * Leveraging email for networking and how to know when to move beyond it This Episode is Sponsored By Cloud Accounting Software FreshBooks FreshBooks cloud accounting software is currently offering a month of unrestricted use to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial. To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section. If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line. Karen’s Book You can pre-order Taking the Work Out of Networking: Your Guide to Making and Keeping Great Connections right now! Karen in Action Books Karen Recommends Beyond Measure: The Big Impact of Small Changes by Margaret Heffernan Wisdom at Work: The Making of a Modern Elder by Chip Conley Check Out These Additional Resources Visit Karen’s website here for more about her and her work. Be sure and grab your copy of Karen’s book now. Find out more about hiring Karen to speak to your group. Connect with Karen on