But every once in a while there’s an opportunity to discuss the business of creating the tools that we all love. And, the lessons that we all can take away from such a discussion. James Beier talks about his process, work flow and what motivated him to build a snare drum that fit his vision of what a snare could be for the working drummer. With confidence, I’d say he’s done that and more. In addition to building a “workhorse” durable snare, he has single handedly reintroduced the 15” snare back into the drumming world. In this episode, James talks about: * James’ personal approach to introducing his drums to people * How he started Beier drums* Detailed description of what he offers* His amazing 4×15” snare* Creating a business and a work load that works for him* The importance of listening to others “One of the few traditionally manufactured instruments left in the industry today” “Beier Drums introduces a very alternative snare drum, something that may sign the time. As we all know-13, 12 and 10 inch snare drums have established the majority type of the used snares as current alternatives to the classical 14 inch standard over the years. Now, thanks to Beier, the 15 inch snare will be a valid alternative too” “A Timeless, Traditional, Classic, Original & Unchanging Series Of Snare Drums” “The only drum company ever to specialize in Steel for snare drums, and dedicate itself to the revitalization of it in the world of drums…”