In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the CEO of Criya, Deboshree Dutta. Personal branding is essential for professional success. Deb explored this topic in-depth, focusing on the importance of a personal website. She discussed how Criya's AI-driven platform simplifies the creation of a compelling online persona. Deb described Criya as being tailored to meet the specific needs of solopreneurs, consultants, coaches, and others striving to establish their presence in their fields. Criya offers more than just templates; it provides a personalized digital representation of one's professional journey. The conversation also covered the vital role of first impressions in the digital world. Criya enables users to immediately engage potential employers, clients, or investors with a website that showcases their professional quality. Deb stressed that in a competitive market, distinguishing oneself goes beyond daily tasks and highlights the unique value one offers.

Key Points from the Episode:

• Importance of personal branding
• Significance of having a personal website
• How Criya uses AI to create personal brand websites
• Deb Dutta's personal journey and inspiration behind creating Criya
• Making personal branding accessible for others
• Challenges faced by professionals transitioning to independent work
• Differences between Criya and traditional website builders
• The need for a personal website in today's professional landscape

About Deboshree Dutta:

Deboshree Dutta, commonly called Deb Dutta, stands at the helm of Criya, an AI tech startup receiving accolades and support from the esteemed Y Combinator and a cohort of top-tier venture capitalists. With over a decade of experience, her journey traverses through pivotal roles at global giants such as PayPal, Microsoft, and Hitachi, underpinned by a Master’s degree in computer science from the prestigious Carnegie Mellon University. Her leadership at Criya is marked by a vision to revolutionize how professionals, executives, and entrepreneurs amplify their Professional Brand using AI technology, enabling the creation of a professional website in mere seconds. Beyond her entrepreneurial endeavors, Deb Dutta is recognized for her influential voice in technology and entrepreneurship, as evidenced by features in Forbes, TechCrunch, and the New York Times. A sought-after keynote speaker and a contributor for Forbes, she leads the Women in Product chapter, dedicating her efforts to mentoring women in product management, entrepreneurship, and fundraising. Her work exemplifies her commitment to innovation and leadership and her dedication to fostering inclusivity and empowerment in the tech industry.

About Criya:

Criya stands as a beacon in AI-driven innovation, proudly backed by Y Combinator and a coalition of venture capitalists. This cutting-edge startup champions the cause of industry experts, offering them a seamless pathway to sculpt their professional brands with a button click. Through its AI-powered capabilities, Criya enables the creation of dynamic, comprehensive websites that showcase an individual's professional journey in an engaging format and incorporate functionalities like scheduling, video course hosting, and more. This platform is crucial for senior leaders looking to encapsulate their expertise into a compelling, multifaceted online identity. The vision of Criya transcends the conventional boundaries of brand building; it is a harbinger of a new era in professional distinction. With a commitment to fostering a future where every professional's voice is unique, their narrative is acknowledged, and their career trajectory is celebrated as a legacy, Criya is redefining the essence of professional excellence. This platform is not merely about crafting brands; it is about creating a lasting impact, ensuring that every expert's contribution is recognized and their influence magnified in the digital age.

Tweetable Moments:

01:44 - "It comes from my own personal journey and how personal branding has been important to my career success. It's kind of become my life's mission to make it accessible for others."

Links Mentioned in this Episode:

Want to learn more? Check out Criya’s website at https://www.criya.co/ Check out Criya on LinkedIn at https://www.linkedin.com/company/criya/ Check out Criya on Facebook at https://www.facebook.com/criyaco/ Check out Criya on Twitter at https://twitter.com/criyaco?lang=en Check out Criya on Instagram at https://www.instagram.com/criya.co/?hl=en Check out Deboshree Dutta on LinkedIn at https://www.linkedin.com/in/deboshree-dutta/

More from UpMyInfluence:

We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.