This week, Inc. editors and writers talk about how 20 small business owners who appeared on CNBC’s “The Profit” allege that Marcus Lemonis took advantage of some of the companies he’s claimed to save. The crew also talks about how an American paper straw company dealt with insane 5,000 percent growth. Lastly, author Liza Featherstone comes to the studio to talk about her book Diving Desire, which is about the history of the focus group and how it transformed from being a tool to determine what things people want to a way to sell us stuff we don’t need.