Today we are joined by the co-founder of a mission-driven fashion brand Thumbprint, as well as Strategy and Brand Consultant for a number of great hospitality brands – Edward Francis. We explore how Ed and his co-founder Evgenia Baydikova have launched a fashion brand that, from the outset, is helping the world become a better place. Thumbprint Apparel breaks the mold of the fashion industry, by building a business around the people who make your clothes: young women from low income communities in India, initially in south Mumbai.

Tune in to this episode as Edward talks candidly about running a founder-led business, making space for experimentation, dealing with the complexity of the supply chain, and how he is intentionally living a simpler life.  

Links:

#134 David Lockwood, MD of Neal's Yard Dairy, on Having a 10-year Plan

#161 Mats Lederhausen, Founder and CEO at Be-Cause, on Impactful Capitalism

#150 Carly Trisk-Grove, Co-Creator of OPOP, on On How Restaurants Catalyze Change

Ed’s Instagram

Ed’s LinkedIn

Thumbprint Apparel

Thumbprint Apparel – IndieGoGo

Thumbprint Apparel’s Instagram

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designer-2784.ck.page/40ada1483a">Join the Hospitality Mavericks newsletter: https://rb.gy/5rqyeq  

A big thank you to our sponsor Bizimply who are helping progressive leaders and operators making every shift run like clockwork. Head to our website at www.bizimply.com or email them directly at advice@bizimply.com.

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