EPISODE DESCRIPTION Matt McGarry is the owner of Growletter, an agency helping some of the biggest newsletters in the world grow. He's helped The Hustle, Codie Sanchez, The Milk Road, and others attract millions of email subscribers. He also studies the world’s best newsletters, content creators, and media companies and shares their strategies and tactics through his newsletter, called The Newsletter Operator. He is THE guy to know if you’re focused on building a newsletter and are interested in growing through paid acquisition. In this episode, you’ll learn: How paid acquisition works The costs you can expect How to run a successful campaign And how to calculate ROI Full transcript and show notes Follow Matt on Twitter / LinkedIn Subscribe to The Newsletter Operator *** CONNECT 📬 Subscribe to the newsletter 🐦 Connect on Twitter 📸 Connect on Instagram 🎵 Connect on TikTok 🙏 Make a guest or mailbag request 📝 Check out our curated Playlists *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 📞 Leave me a voicemail 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify Learn more about your ad choices. Visit megaphone.fm/adchoices