South Asian weddings are a huge market. And with large guest lists and multiple days of events, it's no doubt that this is a segment of the market should not be ignored. If you're not currently working with this market segment, this week's episode of the This Week In Weddings podcast is for you. We're chatting with wedding photographer Gurminder Banga about his experience with this market and things to know about working with this demographic.

About our guest:

To Gurminder Banga storytelling is everything. Taking over the family business over 10 years ago, he takes all the photography and life lessons he learned along the way to lead the way for the new era of the Banga Studios family. Photographer and a creator, this artist has a way of building a relationship with everything and everyone that he encounters, letting him in to capture an essence and an element they didn’t even know existed within themselves. Barstarzz all-star and the most chill vegan we know, GB is a believer in growth and stepping outside of your comfort zone. He knows how to push it to the limit and knows that when you reach for the moon, at least you’ll land among the stars.

 In this episode, listeners will hear about:

• Gurminder's background and how he got into the wedding industry
• The biggest differences between South Asian weddings and Western weddings
• The importance of family with this particular demographic and how that shows in the wedding planning process
• Ways to educate oneself about South Asian weddings, including Gurminder's online course, the South Asian Training Guide: https://thegreatestguide.com/go

Want to connect with Gurminder?

• Instagram (business): @bangastudios
• Instagram (personal): @g.banga