Why you should listen:**Learn about a new breakthrough carbon capture model **How you can build a deep tech company as a non-deep-tech founder**How to raise from both public and private funding sources

Show Notes:In this episode, Silas Mähner (@silasmahner) and Somil Aggarwal (@somilagg) interview Luke Shors, co-founder of Capture6. Capture6 is a direct air carbon capture company, applying its innovative technology and business model to revolutionize the way that carbon capture takes place. One of their claims to fame is their approach on being efficient with water usage and creating beneficial byproducts from their capture process. Luke himself is not a deep tech founder and shares great insights on how he navigated building a deep tech company in climate.Overall, a super good episode packed full of insights. Enjoy the Episode! 🌎📺 👀 Prefer to watch: subscribe on YouTube.📫 Interested in written summaries and takeaways from the episode? Subscribe to the newsletter. Want to be part of the community and engage further? Check out the Slack Channel. https://tinyurl.com/mwkn8zk5

Topics:**6:53 Starting as a public benefit company**12:50 Being a climate founder without deeptech background**16:28 Capture6 differentiator**20:01 Economic advantage of direct air capture**31:15 Price of Capture6's carbon**36:11 GTM**40:22 Messaging in public vs. private funding**50:37 Advice for founders**54:00 If he started a company today

Links:**Connect with Luke: https://www.linkedin.com/in/luke-shors/**Capture6: https://capture6.org **Follow CleanTechies on LinkedIn: **HMU on Twitter: @silasmahner, @somilagg You might enjoy:**Most Recent Episode: #126 The Value-add of Specialist VCs, Engaging with Corporate Partners, Advice to Founders & Aspiring VCs, Defending Your Moat, & More with Grant Allen (SE Ventures)**Similar Topic: From Restaurants to ClimateTech: Building a Carbon Capture Concrete Company w/ Tim Sperry (Carbon Limit)**Something Totally Different: #93 Hard Truths About VC, Raising Advice, & Small Fund Limitations w/ Susan Su (Toba Capital)

Support the Show.