Podknife - 002 | Mayhem, Geckos and Flo: The Big Business of Insurance Advertising by Commercial Grade Podcast

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002 | Mayhem, Geckos and Flo: The Big Business of Insurance Advertising

Podcast |: Commercial Grade Podcast
Publisher |: Christie Bishop
Media Type |: audio
Podknife tags |: Advertising,; Business,; Careers,; Interview,; Management & Marketing
Categories Via RSS |: Business,; Careers,; Management & Marketing
Publication Date |: Feb 11, 2019
Episode Duration |: 01:10:19

Insurance expert and advertising veteran Lisa Tanner joins Christie to uncover the mysteries of insurance advertising, including Farmers Insurance’s craziest claims, GEICO’s jaw-dropping budget, AllState’s take on Mayhem, Progressive’s lovable “Flo,” Esurance's attempt at irony with Dennis Quaid and much more.

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