Our coaches at The Speaker Lab are equipped to guide you through your speaking journey, no matter what kind of speaker you want to be. Which means if you prefer a side room with a dozen or so people around a table to a massive auditorium, we’re here to help. Delivering motivational keynotes might look like the most glamorous choice, but many speakers build incredible careers and make huge impacts through other communication channels such as workshops. With that in mind, this week’s Coaches’ Corner on The Speaker Lab show is dedicated to everything workshops–how to create them, how to build a business around them, and how to actually make an impact. 

On Episode 442, our director of student success Maryalice Goldsmith is joined by Nanette Hitchcock from our TSL coaching team. Nanette loves nothing better than running a great workshop, and she knows how to create a collaborative atmosphere that helps her audience solve their problems. If you’ve ever wanted a heart to heart chat with our speaking coaches about “deep dive” rather than “big picture” speaking, this episode is for you. Nanette is really the expert when it comes to successful workshops–and she goes through some of her history as an executive leadership coach and how it informs her strategy. 

Whether you’re a skeptic who only likes big audiences or someone who loves speaking to smaller groups, understanding how to communicate through a workshop and how it differs from a keynote is a great asset to delivering your message. The best workshop speakers do more than teach skills–they empower attendees to take action and ownership with dynamic and interactive experiences. If you’re wondering how to do just that, Nanette breaks it down for you.

You’ll also learn all about: 

• Different format ideas for engaging workshops. 
• Why thinking like a child can help workshop attendees be more creative.
• How workshops can fit in with other streams of income within your speaking business.
• Why workshops are well-suited to repeat engagements with a client.
• How to assess your client’s needs and tailor your workshop to their situation.
• How to develop a workshop series that solves a variety of problems.
• Innovative ways your workshop can truly stand out and make a difference. 
• …and so much more!

Episode Resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Speaking can be pretty intimidating for introverts. In fact, you might be under the impression that all successful professional speakers are extroverts. After all, isn’t getting up on a stage the ultimate example of being a “people person”? As a matter of fact, introverts can be great public speakers–and they often bring something unique to the stage. This week, the Speaker Lab founder Grant Baldwin (who is actually an introvert!) sat down with Dr. Mike Bechtle (another introvert!) for an episode dedicated entirely to introverts and public speaking.

Dr. Bechtle’s career spans many fields: ministry, teaching college, writing books, and decades of work for a renowned coaching company. Now retired, he’s focusing on growing his platform as an author and speaker. You’ve probably seen his name in the “inspirational books'' section, where his best-selling works on communication, and interpersonal relationships reside. In a few months, you’ll be able to read his upcoming book about how introverts can succeed in the workplace. If there’s an expert on empowering introverts to communicate confidently, it’s Dr. Bechtle. And if you’re an introvert hesitant to launch your speaking business because you think your personality is holding you back, what Dr. Bechtle has to say is sure to help you take the leap. 

Many introverts think that they need to change their personality or copy the flashy, theatrical extroverts to perform well on stage but that couldn’t be further from the truth. Introverts actually have a particular advantage as speakers, given their characteristic intentionality and drive to create impact. Your deep thinking and empathetic nature as an introvert enables you to effect real change for your audience. In Episode 441, Dr. Bechtle shares how to get comfortable in your own skin while succeeding as a speaker.

You’ll also learn all about:

• When to hire a professional coach to help you lean into your strengths.
• Why being introverted doesn’t affect your ability to match your energy to any size audience.
• How to mix and mingle with your audience and avoid burnout.
• How to engage emotionally with your listeners. 
• Strategies for blocking out time to recharge at your events.
• …and so much more!

Quotable Quote: “Introverts, they're not as loud and boisterous and flashy, but they impact people and give them hope that they can do something different that they didn't think they could change 20 minutes ago.”

Episode Resources:

• Mike's Website
• bechtle.ck.page/9f103c23d2">14 Success Hacks for Introverted Speakers
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Balancing your work with your personal and family life is a challenge for any ambitious professional, but it can be especially taxing for speakers. Scaling your speaker business to the point where you can make a living takes time, and in those early “lean years” you might be traveling to every gig you can land at the expense of time with your family. Before you know it, you find yourself burnt out in all areas, adrift in the chaos, and not sure what to prioritize. 

Fortunately, speaker and coach Cory Carlson has some solutions for you. Cory is the author of Win at Home First, an inspirational book that teaches you how to prioritize your personal life so you can then succeed in your professional life. He joined our founder Grant Baldwin for Episode 440 of The Speaker Lab podcast to share lessons from his own experience with a perfect storm of professional and personal burnout, overwhelm, and exhaustion. Cory had an incredibly successful rise to the C-suite in his first career, but he was constantly stressed trying to be “super-employee, super-dad, and super-husband” at the same time. Worst of all, he had no close friends. With the help of an executive coach, he was able to re-prioritize his personal life and build a close circle of supportive friends who could support him to be his best self at home and on the job.

As part of his journey toward winning at home, Cory left corporate work in March 2020. Coincidentally, the entire world shut down at the same time. Despite the bleak atmosphere in which he started out on his journey as a full-time speaker and coach, he made things work and found himself less stressed overall. If you feel that speaking will afford you greater flexibility to make time for your loved ones but feel trapped by the stability of your 9-5 job, Cory’s story is sure to inspire. And for those of you trying to come up for air during a season of overwhelm, he also shares important warning signs that mean you might be about to hit a breaking point.

You’ll also learn all about:

• How a coach’s outside perspective and accountability can lead you to breakthrough.
• The framework that helped Cory reach his “aha” moment 
• How to organize your calendar effectively without letting it control you.  
• Why it’s so common for business leaders to have no friends (and how to fix that).
• How to curb the temptation to never stop working as a solopreneur.
• Why you should always “date your spouse” even during incredibly busy seasons.
• …and so much more!

Episode resources:

• Cory's Website
• Win at Home First Podcast
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today’s guest on Episode 439 of The Speaker Lab podcast, part of our Student Highlight series, is proof that you can become a speaker at any stage in your career, even if you’ve spent your life doing something different. William Quigg is one of those speakers – after a decades-long career in broadcasting, he found his way via sales and corporate training into the speaking industry with the help of our Virtual VIP program with Erick Rheam. In this conversation with director of student success Maryalice Goldsmith, William shares his story along with unique insights about everything from how many emails you have to send to get an answer to nailing a sales call.

William, like many of our students, came to TSL after he realized there was a missing link between where he was as a speaker and where he wanted to be. COVID gave him the opportunity to massively expand his speaking business virtually, and he continues to speak both virtually and in person. If you’re looking for an easy answer for how to scale quickly, you’re not going to find one. But if you want hard truths about how to hone your sales pitch by prioritizing the needs of the customer – William dishes out those hard truths and more. As William focuses on corporate clients, you will also learn a lot in this episode about the massive opportunities hiding behind smaller speaking gigs like HR workshops.

Often, speakers think their networking potential is limited to speaking-specific organizations. William joined the National Speakers Association even before he took his speaking career seriously, so he can speak to that experience. But perhaps more importantly, William is great at networking within non-speaking organizations. He is on several boards in a wide variety of industries and has been a member of many professional organizations which led to fruitful speaking opportunities. You’ll want to take notes on his strategy for finding referrals in these spaces!

You’ll also hear all about:

• The importance of an abstract that fully captures your speaking business (and how TSL can help with that).
• How to adjust your sales pitch to address clients’ pain points.
• When it’s better to use phone, email, or both to reach out to leads.
• Which situations make it worthwhile to offer your speaking services for free.
• What kinds of conventions and conferences are a worthy investment into your business.
• How to turn keynotes into workshops.
• …and so much more!

Episode resources:

• Connect with William
• William's Success Story
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Often, one of the hardest parts of the learning curve of launching a speaking business is being self employed. Many would-be entrepreneurs have longed for a textbook that explains how working for yourself actually works. Fortunately, Jeffrey Shaw, speaker, author, and expert in the unconventional art of being self-employed, has written a book about just that. For Episode 438 of The Speaker Lab podcast, he spoke with TSL founder Grant Baldwin about honing in on your expertise and managing your own business. He also shares his time-tested strategies for mastering the art of storytelling, one of the most important skills in any speaker’s toolkit.

Many speakers overextend themselves trying to reach too many audiences. Getting in front of the group who values what you have to offer can be a long process. Jeffrey has done the hard work for you–he cycled through a variety of audiences before finding the place where his expertise could deliver the most value. While it’s not bad to try different things with different people, narrowing your audience helps you focus on your very best content, delivery, and presentation for the people who appreciate it most.

Jeffrey’s very first successful business venture was in portrait photography, which as you can imagine lent itself to a great talent for storytelling. His secret? He actually catalogs the stories he thinks will be useful for speaking as they happen to him. We’re big fans of creating and establishing systems within your speaking business, so this is a really important part of the conversation!

Finally, and perhaps most importantly, Jeffrey has a lot to say about the good, the bad, and the ugly of working for yourself specifically as a speaker. Constantly traveling, managing the ebb and flow of engagements, and running all the logistical aspects of a business is no joke! Fortunately, Jeffrey really is the expert–he’s never worked for anybody but himself–-and he offers constructive encouragement to those in the trenches.

You’ll also hear all about:

• Why it’s normal for the iterations of your entrepreneurial career to be nonlinear.
• Which people in your life are well-positioned to help you find your expertise.
• How to decide if expanding to a particular audience is financially wise.
• How to deal with feeling like your business barely survives day-to-day.
• The “trust mantra” that can help you remain resilient in moments of self-doubt.
• How using stories can make the same talk appealing to wildly different audiences.
• …and so much more!

Episode Resources:

• Jeffrey's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Our amazing TSL coaches do a lot of great work helping our students accelerate their speaking careers through our programs. 

But beyond their great work at TSL, our coaches are people with their own amazing journeys inside and outside of the speaking industry. 

This week on the Coaches Corner, our director of student success Maryalice Goldsmith interviewed coach Michelle Onuorah about her mission, her speaking career, and how she ended up at The Speaker Lab. Michelle is a faith-filled go-getter with so much passion for life, and Episode 437 gives you just a taste of what you might learn from her if you enroll in one of our programs. 

Michelle started out as a TSL student before she started coaching for us (a story shared by many of our coaches, like Erick Rheam). Her mission had already fired her up to run a life coaching business and publish a book when she decided to dig deeper into the opportunities afforded by speaking. Michelle is an ideator and innovator with a professional story marked by constantly trying new things. Her experience as a TSL Booked & Paid to Speak student helped her to hone in on her audience, focus on her core mission, and come to terms with not being able to do everything for everyone. 

Michelle’s story will inspire anybody struggling to stay on top of all their entrepreneurial visions. Prioritizing the most important initiatives in alignment with your goals is no small task when you have a dozen ideas percolating at once! Michelle and Maryalice also offer some much-needed insight into how to develop and pitch services (like coaching) and educational resources (like books and courses) that help your audience follow the solutions you speak about all the way through. This episode offers some great lessons in how a business based on a powerful mission can evolve over time, especially if you want to expand your impact.

You’ll also learn all about: 

• How to form a mission statement connected to the impact you want to create
• The relationship between heritage, spirituality, and your mission
• What Prophetic Listening is and how Michelle built a business around it
• Why TSL is such a powerful community when you’re facing rejection
• How to make it as easy as possible for your audience to buy your products after a talk
• How keeping your website up-to-date affects your lead generation
• Strategies for pivoting your business when you’re suffering from burnout
• …and so much more!

Episode resources:

• Michelle's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Every year, The Speaker Lab founder Grant Baldwin and coach Erick Rheam come onto the TSL show for an episode we call “The State of the Speaking Industry.” Grant and Erick use this time to zoom out and examine shifts in the last year and trends for the next year that affect speakers working on building their business this year. This is a chance to really dig deep into what’s going on in a variety of different industries and how that changes things up for all speakers, from aspiring to advanced. In episode 436 of The Speaker Lab podcast, we’re looking at the state of the speaking industry for 2023. 

Exciting things are happening as the world emerges from the COVID-impacted era of virtual events into a new hybrid era. Some organizations are eager to get back to classic conferences with lots of personal interactions and face-to-face communication, while others are enjoying the efficiency afforded by shifting everything to zoom. At the same time, many sectors are hurting due to the economy, and speakers in those industries are hurting as a result. More than ever, it’s vital to get clear on some of the core tenets of our SPEAK framework: solving one specific problem for one specific audience. 

Whether you’re a beginner, emerging, or experienced speaker, 2023 is bound to bring changes. With all this in mind, Grant and Erick share advice in this episode for every stage of launching and growing a speaking business. Let this episode put your fears at rest and energize your business plan for the upcoming year!

You’ll learn about…

• Which audiences are showing potential for growth in 2023. 
• What virtual speaking can offer industries with continuing education requirements.
• How to leverage gigs into partnerships that get you regular engagements.
• How to manage and maintain momentum so it doesn’t overwhelm you.
• How pivoting audiences can help you weather the economic storm.
• Why the solutions you offer are more important than the story you tell.
• Why clarity, consistency, and mentorship are must-haves for every speaker in 2023.
• …and so much more!

Episode resources:

• The Master Speaker Program
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Our Student Highlight series continues with a student who came to us after years of success as a therapist and academic. Dr. David Palmiter knew how to fill in the gaps between scientific research and common knowledge, specifically on the topic of achieving happiness. He had three decades of speaking experience and regularly trained other therapists. He was a hit with his audience every time he went onstage. He had a good handle on content, delivery, and performance. But something was missing. He hadn’t turned speaking into a real business. Fortunately, the Virtual VIP program with Erick Rheam helped him do just that and find the magic key (literally!) to differentiate himself from his competition. 

David does indeed do magic tricks to illustrate his points, but the magic he works for his audience goes much further. In this episode, he shares how Erick opened the world of possibilities available once he streamlined his prospecting process by utilizing Customer Relationship Management (CRM) systems. This conversation with Maryalice Goldsmith, our director of student success, is full of information about how our virtual VIP course provides the foundational tools for taking your business to the next level and refining your message. 

Because of his background in therapy, David takes connecting with his audience members very seriously. He and Maryalice discuss some of the important steps to finding your audience’s pain points and providing them with solutions. Directly addressing your audience’s needs and pivoting when the market shifts is a challenge for every speaker, but you’ll learn some important strategies from this episode.

You’ll also hear all about:

• How The Speaker Lab can help you discover your top strengths
• How prospecting leads can be meaningful instead of miserable.
• How to use your CRM to automate tasks for your speaking business.
• The transformation that comes when you add value in your lead outreach. 
• The advantages of integrating magic into your talk (no experience necessary)!
• Why spirituality is the key to happiness, regardless of your religious beliefs.
• …and so much more!

Episode resources:

• Dr. David Palmiter's Website
• The Master Speaker Program
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On The Speaker Lab podcast, we feature guests who find their way to the speaking industry via myriad paths. Sometimes their path is linear, and sometimes the story of how they got to speaking is just as interesting as what they speak about. In Episode 434, you’ll get to hear from one of those speakers–someone who has really done it all! Lou Diamond has worked in marketing, technology, finance, and professional services. He’s a speaker, author, consultant, and expert podcaster, and he has a lot to share.

Lou’s journey to speaking involves a lot of the lessons we love to emphasize at The Speaker Lab. Discovering his unique ability for connecting with people allowed him to find an organic niche that suited his message and his experience–one of the most important steps to launching your speaking business. As demand for his speaking services increased, he had to make a lot of tough decisions about where to put his time and energy to further his career. These days, he splits his time three ways, between sales and leadership consulting, speaking, and podcasting. His story is full of tips for taking your speaking material and turning it into a new product, like a book, course, or podcast. 

Not only does he run his own podcast, Thrive LouD, which recently featured our very own Grant Baldwin as a guest, but he teaches others how to maximize business opportunities through podcasting. In this episode, Lou will walk you through how to make podcasting work for your speaking business, as both a guest and a host. Speakers have a lot of unique traits that are well-suited to podcasting, so if this isn’t a marketing avenue you’ve considered, today’s show is well worth the listen.

You’ll also learn all about:

• When it’s time to write a book.
• How to pick the right lane for your podcast.
• How to leverage social media toward getting invited onto podcasts.
• Why you should prepare for podcast appearances like you would for a keynote.
• How to deliver your message in a way that resonates the most.
• What monetization techniques can turn podcasting into passive income.
• Why it’s ok if people don’t listen to your podcast. 
• …and so much more!

Episode resources:

• Lou Diamond's Website
• The Master Speaker Program
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you have executive presence? It’s not just for CEOs. 

According to TSL coaches Maryalice Goldsmith and Katherine Johnson, executive presence actually refers to the constellation of cues that people use to evaluate whether we have credibility, whether they see us as a leader, and how they perceive our capabilities. Most people default to trusting nonverbal messaging when there’s a cognitive dissonance–even if your words are telling the truth. You can have all the expertise and authority in the world, but it won’t help if your clothes, your body language, and your branding send the wrong message.

Executive presence solves that dissonance. It helps you create a clear and intentional first impression that communicates your message and your business with warmth and confidence. The last thing you want to do is scare people off, but the many speakers who struggle with executive presence are doing just that!

In today’s episode, Maryalice and Katherine go through strategies for elevating trust with your clients and audience, from cold-calls with strangers to performance on stage. You’ll come away with new confidence in your personal brand–and the ability to give other people confidence in you. Let’s be real, after three years of virtual interactions, a lot of us are getting rusty at our “people skills”! But as today’s Coaches Corner episode reveals, elevating your presence to the executive level will help you win over clients without feeling like a salesperson.

You’ll also learn:

• How executive presence combats imposter syndrome.
• How to set up your “virtual stage” so people get the right first impression. 
• Tricks for updating your visual presence to get more sales.
• Why your clothing should “frame” you–and how to find out if it isn’t!
• How to ask for feedback in a way that gets you constructive results.
• How to coordinate your online brand with the persona you bring to networking events.
• …and so much more!

Episode resources:

• The Master Speaker Program
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We have big news: we’re launching a new program at The Speaker Lab. In this podcast episode, Grant is joined by Erick Rheam to tell you all about our Master Speaker Program: what it entails, who it’s for, and how it can help you scale your speaking business. 

This program is our first ever offering for established speakers. If you’re not sure whether that describes you, Erick and Grant give a quick overview of the phases of a speaking business (beginner, emerging, and established). As Erick and Grant explain in detail, established speakers are those who have a good handle on the speaking industry, but are struggling to scale, systematize, and prioritize. 

Maybe you’ve been speaking for a year or more, but struggle knowing when to say “no” to gigs that aren’t quite in your preferred niche. Maybe you’re overwhelmed by the financial and accounting side of speaking and don’t know how to plan for a more profitable year. Maybe you make a lot of money speaking, but are tired of all the travel and want to channel your message into new sources of passive income so you can spend more time with your family. If that sounds like you, this episode includes some great information about strategies for optimizing your speaking business moving forward! And if that piques your interest, our new Master Speaker program will help you accomplish those strategies with the help of community, mentorship, and accountability.

You’ll also hear all about:

• Four pillars of success that will help you master the third phase of your speaking business.
• How to improve your initial communication with prospects so you can land gigs earlier in the pipeline.
• How to manage your cash flow so you don’t feel like you’re swinging on a pendulum between profit and loss each month.
• The benefits that live coaching, mentorship, and community offer established speakers. 
• And so much more!

Episode Resources:

• The Master Speaker Program
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When we say our programs get you results, Anne Marie Anderson is what we mean. After decades of experience in sports broadcasting, Anne Marie realized that the speaking gigs she landed here and there could become a career. She joined the Speaker Lab Virtual VIP program with Erick Rheam in the fall and just three months later, her speaking business is booming! She shares her success story on today’s podcast with TSL director of student success Maryalice Goldsmith. If you struggle knowing when and how to make your next best professional move, Anne Marie’s story will fill you with the confidence you need.

In this episode, Maryalice and Anne Marie dig deep into what it takes to turn your speaking business from “one of the things you do” into “what you do”. From locker room pep talks to celebrity sideline interviews, Anne Marie’s career has taught her a lot about how to take opportunity by the horns. For her, The Speaker Lab was the obvious choice to maximize her opportunities. Giving us a taste of her signature keynote, she delves into how she confronted the obstacles that held her back and how you can do the same!

You’ll also hear all about:

• The tragedy that taught Anne Marie you can’t wait on chasing your dreams
• Her mental hack that turns “no” into “not yet”
• Questions to ask yourself if your outreach is failing to get you speaking gigs
• How The Speaker Lab can help you gather data and turn it into strategy
• How the accountability of the TSL cohort empowered her to outstrip her speaking goals in less than 3 months
• When to start saying “I’m a professional speaker” (hint: the answer is NOW)!
• And so much more!

Episode resources:

• Anne Marie Anderson's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We love bragging about the success of our TSL students on the podcast. Today’s guest is a real gem — he speaks straight from the heart and you can hear it in his voice! 

Ryan Botner has tried his hand at several different industries with great success. Despite bringing in multi-million dollar revenues, he wasn’t in love with the results. Coaching and speaking (with the help of The Speaker Lab) turned out to be his passion. What drives him, on and off the stage? Intentionality. 

In today’s student highlight podcast with TSL coach Maryalice Goldsmith, Ryan talks about how intentionality should drive your business and your life. His inspiring advice for staying aligned with your purpose, facing your fears, and choosing mentors wisely will leave you burning with excitement for your speaking business’s future. In addition, he offers some great tips for coaches who aren’t sure how to integrate speaking into their business. If you’ve been feeling lackluster about your speaking goals, Ryan will fire you up to keep pushing ahead with his enthusiasm and energy.

You'll also hear all about:

• Why the “can’t see” choices you make every day have to be the most intentional. 
• How to avoid the dreaded analysis paralysis that stops you in your tracks.
• The dangers of skipping steps and building your business too quickly. 
• What voices you should and shouldn’t let into your head.
• Why speaking is basically “getting paid to market”.
• How to leverage your CRM and why you need one.
• And so much more!

Episode resources:

• Ryan's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You’ve probably heard from us before that a good website is one of your two most important assets as a speaker (the other is your demo video). At the same time, once you build your website you can’t just set it and forget it! Along with that great importance comes great responsibility. You might be surprised how much your menu organization matters to potential clients, or how your font choices and pop-up timing influence first-time visitors!

In this episode of The Speaker Lab podcast, Rick Clemons and Maryalice Goldsmith bring some much-needed nuance to the topic of speaker websites. They’re digging deep into what really matters on your website, as well as what isn’t worth your time (when it comes to websites, the perfect is sometimes the enemy of the good)! Have you been trying to coordinate your social media, email marketing, and personal branding with your website? Today’s show covers some incredibly helpful metrics for figuring out if all that effort is paying off.

Here's what you'll learn from this episode:

• Why you should visit your own website every day
• When to ask for feedback (and the best sources of feedback)
• The two raving fans your website should create (and which one you should prioritize)!
• How to showcase all aspects of your business without overwhelming visitors
• Simple updates to your headline that will get you more speaking gigs
• Tips for showing up in google search results
• How to let your authentic self shine through online
• And so much more!

Episode Resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As a speaker, there are plenty of legal issues to navigate as you build a rock-solid speaking business. Good news – Autumn Witt Boyd is bringing her expertise and experience to Episode 428 of The Speaker Lab Podcast to help you walk through what you need to know!

There are many nuances to preserving and protecting online businesses, intellectual property, opportunities for trademarks, and even creating contracts! Autumn covers all of that in this episode and highlights some of the most overlooked legalities that can often be missed by speakers. In addition to offering her insight and expertise as an intellectual property lawyer, Autumn takes a deep dive into contract writing and how to cover all the specifics, add riders, and navigate extenuating circumstances. As speakers, your work is personal, meaningful, and a reflection of what you're most passionate about. As you build your business, it’s essential to know what you need to protect and how to assess the risks and rewards of each legal consideration. This conversation is meant to equip you with the right questions to ask as you move forward in your journey as an entrepreneur!

 Here's what you’ll learn from this episode:

• The do’s and don’ts of building a contract
• Why you might ask for “green M&Ms”
• Why cease and desist letters don’t make friends, but could be needed
• How to focus on the things that matter and impact your bottom line
• Why some people worry so much about trademarks, and shouldn’t!
• What to consider when it comes to privacy
• And so much more!

Episode Resources:

• Autumn's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers?

In our first episode of 2023, Director of Student Success Maryalice Goldsmith joins Lead Coach Rick Clemons to unpack the ten biggest distractions that can hurt speakers who are trying to grow and scale their businesses. There are so many things to navigate as you build your speaking business, and it's so easy to get sidelined by things that don't matter.

Using social media, finding your audience, navigating the comparison game, figuring out how to sell — it's hard not to get overwhelmed at times. Maryalice and Rick have both been there, done that and they're here to guide you through the delicate process of building success on the stage. Through this episode, you'll learn about the most common distractions, how to identify them in your own journey, and and how to set boundaries and stay focused amidst the “noise.” There’s so much to take away from this conversation!

Here's what you’ll learn from this episode:

• Why you have to learn the platforms and find your audience
• Trusting where you are – it takes time!
• Why you won’t be worthwhile to everyone
• How to evaluate what makes sense for where you are
• Why you have to manage your calendar and your time
• How to envision, commit to, and accomplish your goals
• And so much more!

Episode Resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our students’ success is a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

This week, Michael Laidler joins us for Episode 426 of The Speaker Lab Podcast to talk about how the evolution of his speaker training led him to take the plunge into professional speaking. Despite his current success, Michael had a rocky introduction to the speaking industry. Along the way, he found The Speaker Lab and quickly learned how to grow and scale his speaking business.

During this conversation, Michael unpacks the value of the systems and processes that have made all the difference in the growth of his business. Michael shares practical advice about how to build your skillset, grow your network, effectively prospect, and be intentional about building a sustainable speaking business all while still managing a full time job or business.

Here's what you’ll learn from this episode:

• Why you have to prospect every day
• How to prioritize time management
• Why you need to find your “magic number”
• Networking to build meaningful relationships
• Why follow-up matters
• You’re never ready until you get on stage
• How to speak the language of your market
• And so much more!

Episode Resources:

• Michael Laidler's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You’ve built a successful speaking business, yet something still seems to be missing. But what could it be?

Julie Solomon joins us for Episode 425 of The Speaker Lab podcast to talk about what might be missing from your speaking business. Julie is a master communicator who is passionate about helping others find what’s next and increase their visibility. She’s got her own coaching business committed to helping others discover what they may not see in themselves, and she’s the expert at equipping her clients to level-up and make way for big-time success.

Julie’s diverse professional experiences allow her to bring a level of insight that is unmatched. During this episode she takes a deep dive into how speakers can navigate their doubts and fears, why you have to keep running the race, and how to build an unstoppable brand. She’s also examining the value of the niche and why you must accept and embrace what you’re bringing to your people.

Here's what you’ll learn from this episode:

• How to navigate moments of doubts and fear
• Identifying your power and purpose
• Why you have to keep moving and climbing
• How to lead with confidence and embrace where you are
• Why the speaker set-up matters
• How to create a connected experience for your community
• Why you should start a podcast
• And so much more!

Episode Resources:

• Julie Solomon's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers?

Join Maryalice Goldsmith and Katie Campbell for the ninth episode of our Coaches Corner series! Together, Maryalice and Katie share some of their best advice both for aspiring speakers and industry veterans alike. There are so many moving pieces to building a speaking business and it’s important to follow a process, stay the course, and consider the opportunity before you.

Maryalice and Katie take a closer look at the SPEAK framework used in our programs and why this methodology creates a sustainable business-building roadmap. They’re also peeling back the layers of the process and why there’s so much more to it than just booking gigs. It’s about the blueprint, the knowledge, and building a skill set that will serve you through different seasons of your journey. It’s just as much about the process and logistics as it is your vision and mission!

Here's what you’ll learn from this episode:

• The value of the SPEAK framework
• Why you have to slow down before you speed up
• The importance of coaching and benchmarking your progress
• Why you have to understand what you’re managing
• How to keep sight of you why and impact
• Why you need grit to build a speaking business
• How to embrace the process of refining your talk
• How to navigate fear and imposter syndrome – it’s normal!
• And so much more!

Episode Resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It’s no secret that uncertain economic times might have speakers wondering if it’s the right season to take the leap and grow their business. This week, TSL student Karl Maier joins the podcast to tackle this great unknown and how to successfully navigate change. Karl draws from his economic expertise to share six steps needed to position a business to get the people and capital you need for success. Karl believes change is good for entrepreneurs and that it's crucial to leverage these times to benefit your business and your impact for others.

Karl also talks about his experience with The Speaker Lab and how it’s helped him refine the moving parts of his business and set him up for future success. He’s bringing a fresh perspective to his audiences and reminding speakers of the importance of mindset and thinking outside the box rather than feeling restricted by the economic climate. Karl’s goal is to face the facts, calm the fears, and create a roadmap to move forward even at the most unlikely of times.

Here's what you’ll learn from this episode:

• How to position your expertise to benefit others in this economy
• How to give your best to the work you’re doing and the life you’re living
• Why a fresh perspective matters
• Three reasons for the current economic chaos
• The value (and leverage) in the referral game
• Why it’s time for critical innovation
• And so much more!

Episode resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It’s one thing to be successful on stage, but it’s another to build a solid pipeline that builds sustainable growth for your speaking business. For Episode 422 of The Speaker Lab Podcast we’re welcoming Arel Moodie to talk about how you can use data to build a sustainable speaking business.

Arel talks about the changes in the industry over the last few years, the durability of the speaking industry, and the importance of being ready to pivot when needed. He's a mission to help speakers use data to get booked and paid to speak, and he's developed a tool he’s developed which is a total game changer for speakers in any season of building their business. Arel’s method helps speakers prove to decision makers and event planners that they are actually good at what they do and why they would be a valuable asset to their event.

Here's what you’ll learn from this episode:

• How Arel discovered the speaking industry and desire to build his own business
• The evolution of the leap from student to corporate audiences
• Why you have to find a vertical
• How to do a self-showcase
• Why data matters so much
• How to generate leads and who will do it best
• And so much more!

Episode Resources:

• Arel's Website
• Talkadot
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our students’ success is a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

On Episode 421, we're joined by Amy Fuentes, an incredible TSL student who is taking the stage by storm with a passion for empowering women to find their voice, change their stories, and become their own heroes in all aspects of their lives. Amy sat down with Maryalice to share her personal journey to the stage, including how she found her way to The Speaker Lab and why she is so committed to helping women “transition through transitions” with purpose. Amy shares practical insights on how to really seize the moment, embrace change, and navigate the most challenging of times that become defining moments.

Whether you’re finding yourself amidst a transition or contemplating life-changing decisions that will provide new direction, Amy’s advice will challenge and inspire you to embrace the process!

Here's what you’ll learn from this episode:

• Why transitions are hard, but matter
• Why “ice cream” is part of the process
• The emotional attachment of thoughts
• How to use your time differently
• Why the first step is the hardest
• The nuts and bolts of building your business
• Why you have to invest in yourself
• Why you need a mentor
• And so much more!

Episode resources:

• Amy's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers?

This week, Director of Student Success Maryalice Goldsmith and Coach Jeremy Rochford are revealing the one mistake that is costing you thousands in your speaking business and what you need to do about it! So, what is it you might ask? The greatest mistake is when speakers are not clear on the problem they solve and how it helps their audience. Jeremy Rochford is sharing his personal story of finding success on the stage and how he discovered what his audience wanted and needed. He’s got first-hand experience and so much insight as a coach to share on the game-changing strategy that will make all the difference.

As speakers we want to inspire and impact – and we want you to do that too! But there must be clarity and intentionality in building a message that clearly solves a problem and offers direction to your listeners. Jeremy and Maryalice are bringing light to the simple truths that will impact your speaking business the most, and the opportunity you have to make an impact while building a successful business.

Here's what you’ll learn from this episode:

• The vehicle vs. destination balance
• Why you won’t solve all your audiences’ problems
• How to help your audience take the next best step
• Why you have to slow down to speed up
• How to find your niche and stick to it
• Why you build expertise through lived experience
• Why coaching matters for the process
• And so much more!

Episode Resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When it comes to building a successful and sustainable speaking business, so much of what really matters doesn’t happen on the stage. Veronica Romney, the Dream Team Architect, joins us for Episode 419 of The Speaker Lab Podcast to peel back the layers of scaling a business and taking it to the next level. As a fractional chief of staff for several businesses, Veronica helps take seven-figure companies to eight all while addressing their core functions and leadership.

Veronica addresses direct ROI vs. the value an individual can bring to your team and unpacks the mystery of when to bring on additional team members and how to do it effectively. She also takes a deep dive into the challenge that speakers face when it comes to the “leaky” mechanics that often exist behind the stage. She shares the options that exist for speakers to create opportunities for success, how to package the value they offer, and why it’s important to build a team that can market your zone of genius. Veronica offers endless insight, and this conversation is packed with growth-mindset strategies that will stretch your understanding of building a business.

Here's what you’ll learn from this episode:

• The bakery vs. the baker
• Three core functions of a business
• Why marketing matters
• How to develop a leadership shed list
• Lag vs. lead measures
• Why the absence of effectiveness creates more work
• The function of a cash reserve
• How to take referrals when building a team
• The value of looking within to build-up talent
• And so much more!

Episode Resources:

• Veronica Romney's Website
• Executive Dream Team Guide
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our students' success is a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

On Episode 418, Marcene Sonnek joins us Maryalice to share her journey to the stage. Marcene is on a mission to help others embrace positive communication to increase work satisfaction and improve their professional environments. She came to The Speaker Lab as a brand new speaker, but quickly channeled her life experience to become an effective and powerful communicator.

During this conversation, Marcene shared how her personal experiences translated into her opportunity to make an impact in corporate settings. She unpacks the impact of mindset, perspective, mission, and listening. Marcene’s unique experience and the fact that she’s newer to the industry make this conversation especially impactful for those who are just getting started and are eager to make a difference while building a sustainable speaking business. She’s got a special keynote, her own book, and so much encouragement to share!

Here's what you’ll learn from this episode:

• Demonstrating positivity and creating an intentional atmosphere
• Navigating the sweet (and sour) nature of lemons in life
• Embracing the mindset of how everyone can win
• The power to make communication positive
• Why you have to develop your pipeline and content calendar
• The value of networking and building a community
• How The Speaker Lab transformed her approach to building a business
• And much more!

Episode Resources:

• Marcene Sonnek's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chris Ducker is an entrepreneur extraordinaire who has coined the term “Youprenuer” and is on a mission to help others build successful personal brands that build thriving businesses. His wealth of experience and knowledge make him an expert in brand development, and for Episode 417 of The Speaker Lab Podcast he’s back to give us the inside scoop.

Chris shares insights on building reputation, finding a solid network, building a team around you, and why mindset always matters. We’ll also discuss the risk of burnout, how to prioritize while trying to grow, and what it looks like to build something that wholeheartedly represents you. Chris has a passion for coming alongside others who are ready to level-up and take the leap into building something that can stand the test of time.

Join us for a candid conversation on the sales and marketing side of finding success in your niche of the speaking industry. Chris shares what has worked for him, what didn’t, and how you can use his experience to build an unstoppable personal brand.

Here's what you’ll learn from this episode:

• How to balance the grind of building a brand and living out your passion
• Why your reputation matters when you’re building a brand
• Why you must do a gut check
• How to find your focus and when it’s okay to shift
• Why your “yes” is a commodity
• How the pandemic shaped building a brand for the future
• And much more!

Episode Resources:

• Chris Ducker's Website
• The Elevated Entrepreneur Experience
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• Get a FREE Copy of The Successful Speaker
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers? Wonder no more! Our Coaches Corner series gives you actionable advice and practical insights from our coaches that you can use right now to grow your speaking business.

For Episode 416 of The Speaker Lab Podcast our Director of Student Success, Maryalice Goldsmith, and our Elite Concierge, Katie Campbell, are continuing the conversation from Episode 414 (Check it out!) and taking a closer look at how to maximize coaching and get out of your own way! During their first episode together, they reviewed marketable assets that every speaker needs, and intertwined into each of those was the support that a coach can provide through the process. This week, Maryalice and Katie are back with a closer look at the benefit of coaching and how it can help you take things to the next level.

Maryalice and Katie highlight the grit and courage it takes to take on speaking full-time and how to intentionally prioritize each step on the journey to making an impact with your message. Katie shares some of her personal journey to the stage, and what she’s learned about focusing on her passion and serving her specific audience. There’s something here for every speaker in any season!

Here's what you’ll learn from this episode:

• Why your message can’t help everyone
• Why narrowing your focus creates more opportunity
• How do you define expert?
• Why clarity in your language matters so much
• Talking about what lights you up
• Combining strategy and storytelling
• And much more!

Episode resources:

• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• The Successful Speaker Book
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever experienced burnout? Nour Khatib has — and she's here to tell you how to overcome it.

As an ER doctor that walked through the global pandemic with colleagues and patients, Nour has seen first-hand the toll of burnout. You’d be surprised to learn that she’s a medical school dropout who experienced her burnout as a young student that pivoted to earning a business degree. It was here that she found her passion for speaking yet she continued to feel as though something was still missing. Her unique and incredible journey brought her to where she is today and she’s sharing all the ins and outs!

Nour wants to help others address their “missing piece” so they can live out their passion through lived experience, education, and a keen ability to avoid and manage feelings of burnout. She’s got incredible insight to share on how she’s helping others identify the red flags of burnout in their careers and how her mindset became her mission to impact others. Nour’s story will inspire you to overcome burnout and rediscover why you love what you do!

Here's what you’ll learn from this episode:

• How to identify burnout
• The trajectory of productivity and morale amid burnout
• How The Speaker Lab helped her take the next step
• Why persistence and consistency matter
• Why you need to give speaking a real shot
• When to take the first step – and how!
• Why you should invest in yourself
• And much more!

Episode Resources:

• Nour Khatib's Website
• Book a Call with The Speaker Lab
• Subscribe on Apple Podcasts
• Get Booked & Paid To Speak
• The Successful Speaker Book
• Speaker Fee Calculator

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers? Wonder no more! Our Coaches Corner series gives you actionable advice and practical insights from our coaches that you can use right now to grow your speaking business.

For Episode 414, our Director of Student Success, Maryalice Goldsmith, and our Elite Concierge, Katie Campbell, are taking a deep dive into the key assets every successful speaker should have!

Aside from the more obvious fundamentals, there are marketable assets essential to creating your presence and setting you apart. Together they’re highlighting the value of a strategic online presence and the part it plays in telling your story, sharing your brand, and highlighting your voice. They’ll also unpack the power of coaching and the courage it takes to step up and step out when things like imposter syndrome creep in.

Katie highlights some of the common mistakes made in website and demo reel development and how to create the right content for your audience and event planners. Maryalice and Katie are covering so many speaking business game-changers during this episode. They’re simple but make all the difference and will meet you in any season of building your business.

Here's what you’ll learn from this episode:

• Why you need clarity and a solid abstract
• How to create a website that connects your audience with their pain points
• Why your website is never done
• Why you need a mobile friendly website
• The importance of a demo reel and first impressions
• Why you can and should lean on The Speaker Lab
• How to manage the opinions of others
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student’s success is a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

Deepika Sandhu has an incredible story to share about listening to your intuition and chasing after your dreams. Deepika’s “ah-hah” moment came after publishing her first book and realizing how badly she wanted to do an in-person book tour — in the middle of a global pandemic!

Her deep desire to keep connecting with her audience and witness the “ah-hah” moments of others became the driver for a new season in her career. During this episode, Deepika shares more about her book and her personal journey of finding what she wanted to change about her life in a way to be her most authentic self. Not only is Deepika living it, but she’s also now helping others translate their own work into the work they actually want to be doing. Deepika is walking the talk and she’s giving the ins and outs of how The Speaker Lab came alongside her dream to take the stage!

Here's what you’ll learn from this episode:

• What does it mean to find your authenticity?
• How do your life experiences help you eventually “go for it?”
• What does it look like to jump the hurdle of hesitation?
• How coaching at TSL helped build Deepika’s success
• Why she said “yes” to investing in herself
• How she benefitted from the magic of the stagecraft cohort
• Why you have to honor the calling that rises from within
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Since finishing a program with The Speaker Lab in 2017, Jake Thompson has had the "pedal to the metal” when it comes to building his brand and speaking career. His momentum and commitment to seizing growth opportunities have allowed him to triple his income and bring incredible value to his audience. Referrals, consulting opportunities, and a passion for the problem he solves brought him to some incredible stages that left him rubbing shoulders with individuals who have transformed the trajectory of his career.

During Episode 412, Jake shares about a new role serving as a fractional executive and how it has challenged him to level up and take the right risks. Jake’s unique journey allows him to bring a ton of insight to our conversation, reminding you to invest in yourself, embrace the “grind” and do it all while still being focused. Jake’s story is incredibly unique and a reminder that opportunity is out there, but you have to have the right mindset to make it work for you!

Here's what you’ll learn from this episode:

• What it means to be all-in when building your business
• How to find the right opportunities that develop your vision
• The value of referrals and recommendations
• How to consider career game-changers
• Why you must invest in yourself
• Why you have to find your niche and dig even deeper
• How to hone a genuine passion for the problem you solve
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you've been in the speaking business for long, you know that it's not easy! Building a successful and sustainable speaking business is a grind. It takes a lot of sweat equity, patience, and intentionality to make it in this industry, but if you put in the work, there are some incredible opportunities for growth in every season.

This week, Erick Rheam is back to share practical advice on how to navigate the grind of building your business. Erick introduces the idea of a "power hour," shares how to navigate the good and bad days, and reminds us that even though every day will not be our best, consistency matters!

As someone who has built a highly successful speaking business, Erick navigates the ins and outs of the speaking industry every day. No matter where you are in your speaking journey, you'll benefit from Erick's experience and passion for equipping others to find their success on the stage. This is a conversation you won’t want to miss!

Here's what you’ll learn from this episode:

• Why it’s possible to have a “grind” that is enjoyable and totally worth it
• How to fall in love with the process
• What are you willing to suffer for?
• Why buy-in matters from your spouse or partner
• How to apply what you’re learning
• Determining the actions that will further your business
• Why consistency impacts clarity
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We’re living in a world that continues to change post-pandemic — and speakers have to continue adjusting to stay relevant! There are more opportunities now than ever for speakers, but you have to be intentional and have a clear plan to build a sustainable speaking business.

This week, David Avrin joins us to share some great advice and a little tough love that will help you build your speaking business and not just get gigs.

David has a background in marketing and decades of experience in the speaking industry, and he's here to help you understand what it takes right now to get booked and paid to speak. David unpacks ways to beat imposter syndrome, what it looks like to inspire your audience, and why systems and processes matter more than giving a perfect performance.

David will bring you back to your "why" and show you how to turn your passion into sustainable success. If you're booking speaking gigs but haven't taken the leap to build a business — or haven't made it a priority — this episode is for you! You'll get fresh inspiration on how to seize opportunities, fill your calendar, and keep a long-game mentality.

Here's what you'll learn from this episode:

• How to navigate and overcome imposter syndrome
• The difference between booking gigs and building a business
• How to recognize opportunity and capitalize on it
• The importance of building your calendar and pipeline
• Why you must pitch strategically
• How to work smarter and not harder to transform your business
• How to embrace the “thrill of the hunt”
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student's success is a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

For Episode 409 we’re sitting down with Jason Dietrich. Jason recently went through The Speaker Lab program and is eager to share his experience and journey to the stage! Believe it or not, Jason's love of speaking stemmed from an experience he had as a senior in college. From there he felt he’d found his calling, and the rest is history!

When Jason was ready to invest in himself and grow his speaking business, he jumped in headfirst at The Speaker Lab and worked to find his niche and further define his message. He boldly resigned from his teaching position and decided to dive deep into speaking full-time.

Jason has great tips and tricks that have worked for him as he is on this journey. Together, Maryalice and Jason talk about the importance of silence, finding your focus, and how to navigate the nerves! Jason’s transparency is refreshing – especially for newer speakers who also find themselves in the trenches of building their business.

Here’s what you’ll learn from this episode:

• How he found his passion and purpose
• Jason’s SKY acronym
• How to silence your mind and find your focus
• How to prioritize and avoid the clutter
• How to use meditation
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you seen the ongoing buzz about Web3, NFTs, virtual reality, and cryptocurrency? What exactly are these things, and what do they mean for your speaking business?

This week, we're taking a deep dive into these concepts with Terry Brock. Together we’ll address your questions and concerns and discuss what all of this means for the future when it comes to entrepreneurial success and how to leverage these options for growth.

While these topics might seem unfamiliar, there’s a lot to consider so we can grasp the ramifications for our businesses, audience, and the community we’re building. Amidst all these cutting-edge options, Terry reminds us that one thing will always remain vital to speaking success — a commitment to the problem that we’re solving as speakers for our audience.

The foundation and fundamentals for speakers will never change, but the method of delivery and experience for our audience might! It may seem overwhelming, or even confusing to comprehend — and that's okay! Terry offers a simple introduction to these topics and gives you action steps you can take if you choose to explore how these concepts might become part of your speaking business. If you’re curious and ready to learn more, this is the episode for you!

Here’s what you’ll learn from this episode:

• What is Web 3.0, NFTs, and cryptocurrency?
• How are these opportunities already being leveraged for greater success across different industries?
• What are the opportunities with these concepts for speakers?
• Is this all just a “fad” or will it stick around?
• What is a blockchain? Or a never-ending ticket?
• How and where can you learn more about implementing any one of these opportunities as an entrepreneur?
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers? Wonder no more! Our Coaches Corner series gives you actionable advice and practical insights from our coaches that you can use right now to grow your speaking business.

On Episode 406, Maryalice Goldsmith and Nanette Hitchcock took a deep dive into finding your why and how that step is the key to finding success in your speaking business. This week, Maryalice and Nanette are back to take a closer look at the vision and strategy needed to make a successful speaking business.

Your message alone will not lead to sustainable success — your entire business has to be aligned with your overall vision and strategy if you want to succeed as a speaker. You may be surprised to find out that strategy can change, but the destination may remain the same. It takes intentionality, prioritization, and a vision to bring your business to life and support your why.

Maryalice and Nanette are digging deep and will remind you why it takes a gentle balance of hustle and flow to build your business.

Here’s what you’ll learn from this episode:

• How your vision fuels the why
• Why strategy can adjust, but a vision needs alignment
• How to set your goals and establish your vision
• Why you need strategy to execute your vision
• The value of the coaching process
• Clarifying the transformation for your audience
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers? Wonder no more! Our Coaches Corner series gives you actionable advice and practical insights from our coaches that you can use right now to grow your speaking business.

This week, Maryalice Goldsmith and Nanette Hitchcock discuss why your why matters and how finding that why is the key to your speaking success.

Your message matters and it needs to be defined with clarity – but how?! Maryalice and Nanette explain the purposeful path to finding your “why” and give you practical steps you can take to get started.

Have you found yourself stuck in the weeds and overthinking the pieces of your message? That’s okay! You can’t lose your “why” because with it, you’ll lose what drives the passion behind the problem you’re solving for your audience. It takes hard work, but this episode will give you some starting points to get you going in the right direction.

Here’s what you’ll learn from this episode:

• How to build your foundation by stepping into the gaps
• Building authenticity into your message
• Why clarity matters
• Saying “yes” to things that feed the “why”
• Discovering your vision and destination
• And much more!

Tweetable: The why drives excellence.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

• What is a recession?
• Organizational response to a recession
• Impact on travel, workshops, and training budgets
• When to update your demo video, website and other marketing tools
• How to write and publish a book to elevate credibility
• Why to keep investing in yourself and building skills
• Why you need to go virtual and why it’s so beneficial
• How to ask for referrals
• Four questions you have to ask yourself
• And much more!

Are we facing a recession? What does that mean for your speaking business? 

We’re answering these questions and more during Episode 405 of The Speaker Lab Podcast. The one and only Erick Rheam is guiding our conversation with strategies you can use in these uncertain times to recession-proof your speaking business.

During this episode, we’ll talk about how to lead your business through a recession with confidence rather than fear, why you must invest in marketing and yourself, and why you have to take the leap and go virtual. Speakers have had to pivot on a moment’s notice over the last two years, and uncertain economic times are no different. Erick will talk about where you need to flex and when standing firm is okay. Whether you are just beginning to build your business or you’ve been at this for a while, this episode will equip you for what’s next. Erick’s experience, expertise, and transparency will provide practical steps to recession-proof your speaking business — no matter what happens.

Here’s what you’ll learn from this episode:

• What is a recession?
• Organizational response to a recession
• Impact on travel, workshops, and training budgets
• When to update your demo video, website and other marketing tools
• How to write and publish a book to elevate credibility
• Why to keep investing in yourself and building skills
• Why you need to go virtual and why it’s so beneficial
• How to ask for referrals
• Four questions you have to ask yourself
• And much more!

Tweetable: "Now is not the time to be vague."

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When it comes to building your brand, Rory Vaden is the expert you want in your corner. He's committed to helping others identify the problem they solve and build a strategy for lasting success. Rory has a unique story of how he came to be an entrepreneur, found his place on the stage, and embraced the wisdom and insight of others so he could keep growing. As a college student, he found his niche in door-to-door sales. With a knack for developing principles of personal success and development, he soon found himself on the speaking stage and rubbing shoulders with mentors that would change the trajectory of his future. His mindset, experience, and intentionality have set Rory apart in the industry. If you want to learn how to build a brand that will set you apart, this episode is for you! 

Here’s what you’ll learn from this episode:

• The value of mentorship
• The difference between a good and great speaker
• How to be intentional in networking
• Building your sales team and structure
• Why you have to “nail” your uniqueness
• Can you identify your niche alone?
• Why you need one-on-one coaching
• And much more!

Tweetable: “You are always most powerfully positioned to serve the person you once were.”

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It’s time for the 40 Speaking Lessons from 400 Episodes finale!

For Part 4 we’re bringing back 10 final lessons from former podcast guests. These speakers are not only the real deal, but their insight brings incredible value to the aspiring or “in the trenches” entrepreneur. Collectively these tips will raise the bar when it comes to the success and sustainability of your speaking business.

As we wrap up this series, you won’t want to miss the final 10 lessons that will complete your list! As speakers, it’s essential to keep learning, growing, and asking questions in an effort to refine your craft and bring your best to the stage. These lessons will help do just that, and we’re thrilled to share them for Episode 403 of The Speaker Lab Podcast. Enjoy!

Here are the final 10 lessons to help you become a better speaker:

31. Lead with appreciation and interest to build relationships (Selena Soo, Ep. 178)

32. How to use the “messy middle in speaking (Nancy Duarte, Ep. 262)

33. Find a balance between being grateful and hungry (Josh Linkner, Ep. 266)

34. It’s important to find a market for your passion (Clay Herbert, Ep. 260)

35. Turn your clients into fans (David Meerman Scott, Ep. 272)

36. Stay informed to stay relevant (Scott Stratten, Ep. 259)

37. Learn the ABCDs of your personal brand (Sylvie di Giusto, Ep. 243)

38. Responsiveness always trumps overthinking (Andrew Davis, Ep. 181)

39. Know how to serve all three of your audiences (Joey Coleman, Ep. 212)

40. The best speakers are like coffee (Mitch Joel, Ep. 278)

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It’s time to continue the rewind and our 40 Speaking Lessons from 400 Episodes series for Episode 402 of The Speaker Lab Podcast!

For Part 3 we are looking back at 10 more incredible lessons from our very own podcast guests. Living out the lessons shared by these seasoned speakers will not only strengthen you as a speaker but take your business and vision for the future to the next level.

It's time to add to your list from Episodes 400 and 401! As you set your goals and put in the sweat equity, these pillars of success will help guide your way! Whether you’re just starting, or need a refresh on what will set you apart in the industry, this episode is for you. Enjoy!

Here are 10 (more!) key lessons to help you become a better speaker:

21. Harness the power of the freedom compass (Michael Hyatt, Ep. 246)

22. A strong personal brand will set you apart from the competition (Rick Clemons, Ep. 241)

23. There’s no magic solution to get in front of event planners (Josh McGhee, Ep. 245)

24. Why you have to lovingly punch your audience in the gut (Todd Henry, Ep. 224)

25. It’s important to craft an experience for your audience (Stephen Shapiro, Ep. 179)

26. Be okay with sharing the real you (Michael Barber, Ep. 195)

27. Exposure is the key to success (Matthew Kimberly, Ep. 273)

28. How to prepare right before you get on stage (Melanie Deziel, Ep. 192)

29. Show your audience you’re an expert, not just a speaker (Thomas Frank, Ep. 214)

30. There’s a difference between being a good baker and running a good bakery (Erick Rheam, Ep. 247)

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We’re thrilled to continue the rewind and our 40 Speaking Lessons from 400 Episodes series for Episode 401 of The Speaker Lab Podcast!

For Part 2 we are looking back at 10 more timeless tips from some of our very own podcast guests. What’s awesome about this next series of lessons is that while they were recorded at different times, together they provide a solid framework of guidance that will help you take your speaking business to the next level. Throughout this episode, you’ll hear clips from 10 different guests that have joined us over the years. Their insight is so valuable and their wisdom unmatched. They have been there and are passionate about helping you learn from their experiences!

Pull out your notes from Episode 400 and get ready to add them to your list! No matter your niche, you’re in the right place for these timeless lessons that will help you become a better speaker and build an even stronger business. Enjoy!

Here are 10 (more!) key lessons to help you become a better speaker:

11. The best way to sell yourself is to get on stage

12. You have to develop your voice

13. Know what you’re good at, and what you’re not

14. Momentum matters in your speaking business

15. Position yourself as the professional you are

16. Tension is a powerful tool

17. Learn the importance of saying no

18. Be persistent and methodical in your cold outreach

19. Being good at speaking takes hard work, not just talent

20. Stay focused on what matters even as you grow

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

After 400 episodes, it’s a time to celebrate!

We’re doing a rewind and sharing 40 Speaking Lessons from 400 Episodes in this new series of The Speaker Lab Podcast.

It’s a privilege to look at where we’ve been and what we’ve learned over the years. Week by week we’ll unpack some of the finest lessons learned through personal experience and conversations with our awesome guests.

For Episode 400, our very own Grant Baldwin is joined by Director of Student Success, Maryalice Goldsmith to reveal the first 10 of 40 lessons. Each lesson is unique and applies to various components of building your speaking business. No one lesson is more important than the other, but rather together make up a collection of insight and wisdom from those who have gone before us in their own journey to the stage.

Get out your notebook! Whether you’re new to the industry or ready for a refresh, these lessons will stand the test of time and help you take your speaking business to the next level.

Here are 10 key lessons to help you become a better speaker:

1. Be a steakhouse & not a buffet
2. Be clear on your goals for speaking
3. Your best marketing is a great talk
4. Be proactive (not reactive) in your marketing efforts
5. Very little of running a speaking business actually involves speaking
6. No one can sell you better than you
7. Your marketing materials matter
8. Have a long-term perspective
9. When building beyond the stage, you can’t do it all
10. This is simple, but not easy

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To some people, it might seem that Tripp Crosby is constantly shifting gears and focus. But to know and hear from him, it’s easy to see that opportunity has gifted Tripp the ability to unveil his real passion. Having built a successful video content business, it seemed like Tripp was all set. However, after some soul searching and brainstorming Tripp realized that it was time to pursue his own personal brand.

During this episode, Tripp unpacks the value of being singularly focused, how to become a real expert, and more importantly how to maintain your authenticity and passion. There’s no one right way to finding your success, and Tripp is here here to share his insights and wisdom from the road less traveled. So much to glean from this conversation!

Here's what you'll learn from this episode:

• How to discover the energy within yourself
• How to find your lane and your confidence
• Why you must really know your audience
• How to help an event win at their thing
• The difference between virtual speaking and virtual hosting
• How to tell people what you’re all about
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our students’ success is such a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

He credits (or blames!) his mom for directing him to a career on the stage after she made him attend dance lessons with his sister at age 8. While it wasn’t his favorite pastime, he learned the art of stage presence at a very young age, and the rest is history!

Working as a corporate banker, Ravi spent years leading and building sales teams in early-stage start-ups to build what he would describe as his “portfolio career.” In September 2020 he quit his full-time job and started his own speaking business. Understanding the risks, challenges, and rewards of taking this leap excited Ravi, and his unique intuition that this was his time helped pave the way.

During their conversation Ravi talks about investing in himself, how he found The Speaker Lab, and how he’s built relationships through building his business. Storytelling is his passion and Ravi shares his strategy of repositioning his offerings and redefining his niche to find success. His journey is unique, engaging, and will keep you on the end of your seat!

Also, guess what? Ravi is joining The Speaker Lab to lead his very own Virtual VIP Cohort! Interested to learn how you can be part of this opportunity? Click HERE.

• What it looks like to trust your intuition
• Why you must build relationships and connections
• How to know when it’s your time
• Defining your story and unique method to solve a problem
• Answering the call in your career
• How to work with Ravi and The Speaker Lab
• And much more!

It started with a magician gig at age 12 and turned into a passion and profession that has made Shep Hyken one of the best in the business. With a knack for entertainment and heart for customer experience, Shep has relied on tried-and-true values to build his business while managing to embrace the ever-changing landscape of the speaking industry.

He understands the numbers game, how to face imposter syndrome, and is here to share why one gig should lead to your next. During this episode Shep highlights the vital components of sales and marketing and why follow-through will make all the difference in building your business. He relied on the sweat equity of grass-roots efforts to make a space for himself in the industry and has insight and wisdom for every speaker on their own journey to the stage.

Shep’s determination started by beginning with the end in mind. Even in his early 20’s he knew where he wanted to be and met the challenge of getting there with courage, humility, and enthusiasm. His wisdom and experience provide refreshing perspective on getting back to basics to build a successful business!

The Finer Details of This Show:

• Why you need to write thank you notes
• How to ask for feedback
• The value of the customer service experience
• Strategies for making connections
• How to do the numbers game
• Why reputation and content marketing matters
• The hunt vs. the feast
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student's success is such a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

Tec Clark is in the business of helping others develop the work culture they want to be known for. How does he do it? He spends his time on the speaking stage with small and medium businesses in a variety of industries. A journey that stemmed from his work at Nova Southeastern University led to him sharing his message and eventually finding The Speaker Lab Elite program and podcast.

You might be surprised to learn that Tec’s adventure to the stage began with his career as a scuba instructor at The University of Florida. Recognized for the way in which he instructed and how he developed the diving program with his team truly set Tec apart. His commitment to creating a culture of excellence, skill development, and safety, eventually developed into the methodologies that he has applied to the message he shares today.

When he came to The Speaker Lab, he was on a mission to package his message succinctly and effectively for his audiences. Because of his experience in the Elite program, his speaking business and consulting opportunities have grown exponentially. Tec’s passion, enthusiasm, and commitment to his craft are second-to-none. You must hear his story!

THE FINER DETAILS OF THIS SHOW:

• How TSL helped Tec take his speaking to the next level
• Why you need the system and program in the Elite program
• Understanding the craft of speaking
• Building industry relationships and networking
• How to have the best message for your audience
• Why you must pay attention to the opportunities in front of you
• Getting clear with your message and niche
• How to connect passion with impact
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Tim Schurrer stepped away from his role as COO of StoryBrand to pursue a full-time speaking career. Determined to pave the way for his own defined success, Tim has kept his focus away from the cultural narrative of what it looks like to be an accomplished entrepreneur and instead set his sights on where he finds true meaning and fulfillment. 

With a mission to learn, serve, and grow through his platform on stage, Tim is helping others to transform their own journey by beginning with the end in mind. His new book, The Secret Society of Success unpacks the steps to defining personal measures for success and fully realizing the joy and meaning behind your work in any industry. 

Whether you’re just beginning or have been in the business for some time, Tim’s fresh perspective on defining your personal success and building a thriving business is a message everyone needs to hear. His steadiness and deep passion for his work has made way for an intentional journey of embracing opportunity! 

The Finer Details of this Show:

• Navigating a new career path
• Why fulfillment might not exist where we thought it would
• How to define your own success
• Why doing the right stuff matters
• Lead and lag measures, and why you need to know what they are
• The difference between an author and a writer
• Why you shouldn’t be defined by success
• What is the motivation for the journey you are on?
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What started as a parking attendant at the happiest place on earth, led to a lucrative business as a speaker and entertainer. Rob Ferre has always gravitated to the stage, and now he’s got a highly successful business that has taken him across the globe.

Whether he’s the DJ at a major corporate event or giving their keynote the morning after a celebration, Rob has mastered the fundamentals of keeping an audience engaged and coming back for more! He pivoted through the global pandemic, adapted to the call for virtual gigs, and exudes a level of enthusiasm that provides a fresh take on how to make your own way in the speaking industry.

Rob is passionate about helping others see the possibilities within their speaking business and demonstrates the possibilities through his own skills as a DJ, emcee, keynote speaker, and his work with gamification. He’s giving insight on monetization, gaining access to the industry, and how to balance the evolution of a speaking business.

Whether you’re wondering how to shake things up, or want to hear a story of courage to try something different, then this episode is for you!

THE FINER DETAILS OF THIS SHOW:

• Developing a unique speaking business model
• Finding the courage to try something different
• Is virtual here to stay in the speaking business?
• Audience engagement and the importance of checking in
• Why he’s staying in the speaking industry
• His favorite ride at Disneyland (can you guess?)
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers?

Join Maryalice Goldsmith, Director of Student Success, and Coach Jeremy Rochford as they take a deep dive into 3 reasons why your talk is boring and what you can do to change it!

Jeremy begins the conversation by challenging listeners to begin framing who they want to become as a speaker, by acknowledging what they don’t want to be. Together they talk about imposter syndrome, unchallenged content, and avoiding risk as some of the greatest challenges speakers face, yet have the power to change! The audience wants nothing more than for you to succeed, and Jeremy champions this claim by unpacking tools that help speakers lower the barriers of relatability with their listeners.

Your message is full of opportunities to connect with your audience, meet them where they’re at, and help people feel and think in a different way. Jeremy and Maryalice are taking a “pause” from the front lines of coaching to give insight and wisdom into making your talk the very best it can be!

THE FINER DETAILS OF THIS SHOW:

• Why you don’t want to be memorable for the wrong reasons
• What are the biggest challenges speakers face?
• Why your audience wants you to win
• Different types of humor you can add to your talk
• How can you add flavor to your message?
• What it means to “niche down”
• What happens when you add the wrong kind of humor
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As speakers, many of us have a love-hate relationship with associations. Should we become a member? What are the benefits? How will this help me grow my business? Is it worth it?

For Episode 392 we’re sitting down with President and CEO of the National Speaker Association, Jaime Nolan, to unwrap the ins and outs of what the NSA does for members and their businesses.

While Jaime is new to NSA, she brings over two decades of experience with associations and meeting planners, and therefore a unique perspective that is much needed in this era of “rebuilding” post-pandemic. Focused on recreating an elite member experience and helping members build stronger businesses and be better speakers, the NSA is reexamining its conference structure, resources, and how they cater to members in different seasons of their careers.

During this episode, Jaime will reveal some of how she’s rewriting the playbook within, and some of the major changes they’ve already made to better serve their constituents. Whether you’re already a member, considering joining, or just want to understand what the “association experience” is all about, this episode will answer all those questions and more!

THE FINER DETAILS OF THIS SHOW:

• The post-pandemic life of an association
• What is the role of an association in your speaking career?
• How to assess if a membership is right for you
• How an association can help diversify your business opportunities
• Utilizing resources and opportunities to network
• What makes a healthy, functioning association?
• The scarcity mindset vs. abundance mindset
• Why the NSA can’t talk about speaker fees
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our students' success is such a privilege for our team at the Speaker Lab! Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear directly from our students about their experiences and what they want you to know about growing your speaking business.

Shawn Singleton is a highly accomplished individual who credits his success to a deep desire to “stop the cycle” of bad habits and take a deeper dive into the concept of “life culture.” His mission to be the best version of himself and help others do the same is at the core of his work. During this conversation, he shares some of his “ah-ha” moments as one of our Elite students and how he built a firm foundation of fundamentals by working through each module.

Shawn is a champion for transforming mindset and changing the narrative. He started with small speaking gigs as he built his content, but he quickly realized the principles he was sharing were ready for a larger audience. He consistently works to meet leaders where they are and show them how they can build sustainable and successful businesses.

He'd be the first to tell you that his time at The Speaker Lab helped him to narrow his topic, build confidence, and establish a skill set that will serve him as his speaking business continues to grow. Shawn is awesome and has a great story to share!

THE FINER DETAILS OF THIS SHOW:

• The impact of technology and our need to be busy
• Discovering your passion and finding your niche
• Making your passion marketable
• Why building confidence matters
• Identifying your non-negotiables
• Managing your nerves and making an impact
• How to use your voice as a tool
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

He’s a favorite among the TSL family and he knows what it takes to strategically build and sustain a successful business. On pace to double his income in 2022, Erick Rheam has navigated the ups and downs of the past few years with grit and grace.

While there are many crucial resources needed in the process of building a speaking business, this episode highlights one very important yet simple piece you must add to your repertoire.

The abstract.

The abstract is made up of seven parts, fits on one page, and is meant to help you get one step closer to booking that next gig. Erick walks through each of the seven components including a professional headshot, contact information, title and premise of your talk, identifying the problem you solve, testimonials, learning objectives, and references. He’ll also explain why you don’t lead with an abstract, when you should share this resource, and why you never list your speaking fee! Whether you’re a seasoned speaker, or just getting started, there’s always time to create or update your abstract to help achieve the goals of your business! During this episode, Erick will equip and encourage those who are ready to take the next step and make their abstract work for them!

THE FINER DETAILS OF THIS SHOW:

• Why an abstract will streamline your thinking
• How to use an abstract to test the marketplace
• The value of keeping it short and sweet
• Why social proof matters
• Why your objectives have to be tangible
• What to do when you don’t have testimonials
• The difference between an abstract and a proposal
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When the pandemic hit, Alan Stein realized things had to change with his business and he needed to demonstrate the pillars of leadership that he had been talking about for years. Committed to serving others, Alan has diversified his offerings to keep adding value for his audience and keep growing his business.

In addition to writing his second book, Sustain Your Game, Alan created a course and added a coaching piece to his business to continue fulfilling his mission of filling others’ buckets and equipping thriving leaders. During this episode, Alan explains why it’s important to be a low-maintenance speaker, how to show gratitude, and why these two priorities have made such a difference in his success.

In addition to his time on the stage, Alan has authored and leveraged his books to help connect others with his message. As his business continues to grow, he is committed to turning adversity into opportunity --- even amidst a global pandemic --- and gearing up for the next play when the playbook becomes outdated. He’s intentional, inspiring, and building on a strong foundation of timeless pillars of success!

THE FINER DETAILS OF THIS SHOW:

• Turning adversity into opportunity
• Exposing the “Achilles heel” of your business
• The 24-hour rule
• Timeless pillars for success
• Why you must be easy to work with
• How to show gratitude
• A wholistic approach to your business
• Fitting a book into your business
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Genuine, authentic, relatable, down-to-earth — that is Shane Sams. He gave up his place at the front of the classroom after realizing he wanted to find a way to provide and have the ability to be present for the people who matter most in his life.

What started as making playbooks for coaches and lesson plans for teachers soon turned into a full-blown education company as Shane claimed the title of “online entrepreneur.” Soon after, he and his wife realized they could share their resources and entrepreneurial gifts to help other families take control of their income, gain freedom, and create a future. After selling his education company, Shane stepped into a new venture to help others monetize their knowledge, wisdom, and passion through membership sites.

It might surprise you to learn that Shane only started speaking two years ago! Shane had been podcasting for several years but hadn’t taken the stage. However, he knew that in order to grow his platform, he would need to begin speaking. Together, he and his family decided to go “all in” and give it a try. During the pandemic, Shane received a surprising offer that he simply couldn’t refuse, and the rest is history! Now, he’s speaking to thousands of people on stages larger than he ever could have imagined.

Shane learned to embrace everything about himself and what he could bring to his audience. He would say it took a lot of “reps” to get it right, but his intentional preparation allowed him to be ready for whatever came his way.

THE FINER DETAILS OF THIS SHOW:

• How to stop your paycheck from owning you
• Why friendships and relationships are the keys to success
• Combining passion and purpose with a mission
• Why you must take control of your income to gain freedom
• Why you should podcast if you want to speak
• How to prepare for any opportunity that might come your way
• Why you have to be quick on your feet and ready to step up
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student’s success is such a privilege for our team at the Speaker Lab. Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear more about our students’ experiences and what they want you to know about growing your speaking business.

A near-death experience eventually led Darwin Li to find his place on the speaking stage. He knew there was something he had to give others – insights and hard lessons from failure – that might help them face what flashed before his eyes in an unimaginable situation.

On a mission to discover the very best in himself and change the lives of others, Darwin has a unique ability to touch his audience through stories of reflection and impact. While his personal experience is one of great intensity, he shares his realization of how coaching itself can be life-changing and help draw out the strength and depth in your purpose.

Darwin Li eventually found The Speaker Lab and never looked back. During his conversation with Maryalice, he shares his realization about how TSL gave him “permission” to think differently while still inspiring his audience with a message of leadership. He has completed several programs at The Speaker Lab, and is sharing his experience and commitment to investing in his speaking journey.  The resilience and determination that surround Darwin’s conversation with Maryalice will meet every speaker in any season.

THE FINER DETAILS OF THIS SHOW:

• Do you have to experience trauma to share a deep message?
• How to understand your purpose through everyday choices
• Why you need to exercise your mindset
• What it looks like to reflect on a “would be” life
• Identifying your ending and different ways to get there
• Why there’s no shame in needing help
• How to seize the opportunity and make the next move
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Amidst a global pandemic and just weeks after he and his wife welcomed their second son into the world, Wolf Millstone decided it was time to leave his full-time sales gig and start Wolf Millstone Group. It was time to take a leap of faith and begin his journey to the stage --- and that’s exactly what happened.

Just one year later and Wolf is bringing in six figures, booking gigs left and right, and is now in a position of needing to scale his business and bring on his first employee. In just 12 months the demand for his message on stage, in workshops, and for training exploded! He has experienced unprecedented growth and success because of his grit and intense desire to learn and apply strategies for success.

Where did he start you might ask? With Episode 001 of The Speaker Lab Podcast. Soon Wolf was listening to three episodes a day, seeking the counsel of trusted mentors and coaches, and then he was off and running with a website and demo reel. He’s first to admit that his temptation to strive for perfection was soon grounded by an intentional shift to start somewhere and keep learning amidst booking his first gigs.

His enthusiasm, passion, and tenacity are unmatched! Wolf’s unique story will inspire any speaker to remember why you started speaking and how you can continue making a difference.

THE FINER DETAILS OF THIS SHOW:

• Where he first got the idea to pursue speaking
• Why he got fired from his first job
• What is the exponential sales method?
• How he applied valuable resources to create his own success
• Figuring out how much to charge for a gig
• How he’s diversified what he offers his audience
• Why you have to ask for help
• Resisting the urge for perfection
• And much, much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers?

Join Maryalice Goldsmith, Director of Student Success, and Lead Coach, Rick Clemons for our second episode of the Coaches Corner series!

Together they're unpacking the 5 biggest mistakes made by aspiring speakers and how to keep them from standing in your way of success.

Our coaches at TSL are in the trenches with students to challenge, encourage, and inspire as they navigate their own path to the stage. The structure of the TSL program and one-on-one coaching affords students the opportunity to seek counsel and rely on a trusted framework that will provide a healthy pace towards growth!

Maryalice and Rick unpack what it looks like to "niche down," why you have to take your speaking career seriously, and what it means to be a "squirrel" --- but you'll have to listen to the episode to understand this one!

Together they share their own experiences and what they've gleaned from working with so many of our TSL students.

THE FINER DETAILS OF THIS SHOW:

• What it means to work the framework
• Why you should be a student of the speaking industry
• How to have an impact with a specific audience
• Things to consider as you grow your business – hire help!
• Why clarity gets you booked and paid to speak
• Why finding your niche will grow your business – faster!
• Protecting yourself from distraction and comparison
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

So, you’re thinking about hosting a podcast, but you don’t know where to begin?

Jeff Sanders launched his show, The 5 AM Miracle, 8 ½ years ago with no audience, minimal equipment, and the simple goal of expanding on the content he was already providing on his blog.

Fast-forward to today, and he has a wildly successful show that has catapulted his ability to network, market, and book gigs as a speaker and author.

How did he do it? He’s here to share! Jeff quickly realized that his show attracted the kind of people he wanted to work with.

During this episode, Jeff unpacks the power of podcasting and why it’s one of the best mediums to personally showcase your skills and talents. He walks us through the ins and outs, dos and don’ts, and creativity that make up the very best podcasts. 

THE FINER DETAILS OF THIS SHOW:

• Why podcasting is personal
• What keeps an audience coming back for more?
• Putting a positive spin on your brand for your people
• Have you missed the opportunity to launch a show?
• What equipment do you need to start?
• Why audio quality matters
• Show notes, hosting sites, and a simple call to action
• Jeff’s best strategy to grow your podcast – today!
• And much, much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

So, you want to write a book, but you don’t know where to begin. That’s okay! Look no further.

Chandler Bolt leads the organization Self-Publishing School and has helped lead entrepreneurs through the process of bringing their own book to life through self-publishing.

His MOVE writing method helps build momentum through a unique checklist process that keeps the light at the end of the tunnel in focus.

During this episode, you’ll learn more about why self-publishing can help fast-track the opportunity to diversify revenue streams and provide your audience with a more personal introduction of yourself.

Chandler will also address questions about creating your cover, editing, formatting, and when you’ll know the right time to take the leap from rough draft to reality! If you’re at all considering adding a book to your repertoire, this is the episode for you.

Chandler brings actionable next steps, encouragement, and expertise that you don’t want to miss!

THE FINER DETAILS OF THIS SHOW:

• Traditional vs. self vs. hybrid, what’s best?!
• Why your audience needs to meet you, in a book
• How to self-publish without looking self-published
• Why it’s important to simplify the process
• Three must-haves to self-publish
• The launch triangle
• And so much more!

Want a copy of his book Published. for free?! Check out the link here.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student's success is such a privilege for our team at the Speaker Lab. Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear more about our students’ experiences and what they want you to know about growing your speaking business.

Francesco Samarelli believes in paying it forward to fellow speakers and generously agreed to share about his journey to speaking success. One of the pillars of value for students at TSL is the ability to learn from one another and to be in the trenches together!

For Francesco it all started with an opportunity to take the stage that was followed up with a surprising response --- the audience loved him! He shares his journey of how at a young age his teacher, Mrs. Fowler, helped plant a seed that would inspire him to express himself and use his skill sets to share his message.

During this episode, Maryalice and Francesco take a deep dive into what it looks like to turn a passion into a career and what it looks like to educate and equip others through your message. There's something for everyone!

THE FINER DETAILS OF THIS SHOW:

• How to endure the race
• His message of emotional management
• Thriving on mission to share your message
• How you know when you’re meant to be a speaker
• Why coaching is vital to your success
• Mindset, meditation, and other choices that matter
• Finding focus in the hustle and bustle
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you a speaker? An author? Considering both? Jessi Beyer is both but her journey to this point in her career is not one you might expect! She joined us for Episode 381 to narrate her experience in building a business committed to helping others find healing through their struggles with mental health.

Jessi quickly found that the success of her first book catapulted her into a world of opportunity she’d not yet experienced as a speaker. She talks about her insecurities (or lack there-of!), what kept her motivated and energized, and why coaching earlier in her career was key to her success.

Jessi’s commitment to the process and can-do attitude has helped her pave a path to success, even at such a young age. Her enthusiasm and dedication to her mission and vision are hard to beat!

THE FINER DETAILS OF THIS SHOW:

• Finding confidence in your message
• How to find the right audience
• What it looks like to pivot from speaking to writing, and back again!
• How to leverage a successful book launch?
• Finding a balance as an author and speaker
• Self-publishing vs. traditional vs. hybrid
• Why putting in the hard work matters
• And much more!

Want a copy of her book, How To Heal free?! Check out the link here.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered what it would be like to sit down with some of our coaches and find out what coaching is all about?!

Well, you’re in luck. Because that’s exactly what the Coaches Corner Podcast series is all about. We’re handing the mic to Maryalice Goldsmith, Director of Student Success, and she’ll be sitting down with an esteemed member of our coaching team to take a deep dive into some of the hottest topics for speakers!

In this episode of the Coaches Corner series, Maryalice welcomes our Lead Coach, Rick Clemons, to unpack the topic of professional coaching. Maybe some of you have coaches, others are considering it, or some of you might be thinking --- what does it mean to have a professional coach?!

Maryalice and Rick are answering all your questions by sharing their personal experiences with coaching, the vision behind coaching at The Speaker Lab, and why it’s a crucial step in your success in building a speaking business. Their questions will challenge you, their mission will inspire you, and their candid approach will leave you asking for more!

THE FINER DETAILS OF THIS SHOW:

• Are you in your own way?
• Do you need coaching?
• Does mindset matter?
• Why are you doing this?
• Creating a customized plan for speaking success
• What the best coaches are doing
• “How” vs. “I get to…”
• Systems and processes that lead to success
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We all have that little voice in our heads.

You know, the one that creeps in when we start to doubt ourselves and the ability to share our message.

So what can we do about that voice?

Kindra Hall is a successful speaker and author, recently releasing her book, Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out. She joined us to talk about her mission to combat the comparison game and help speakers protect their mentality and confidence.

The unknown challenges and necessary pivots of pandemic life have demanded that speakers adjust and keep their minds from wandering to the dark places of defeat. Kindra reminds us of where we’ve come from, how we’ve grown in recent years, and what it takes to find a balance of confidence and care when taking the stage ---- in person or virtually!

Her energy and willingness to share her own fears allow for an honest conversation packed with insight and encouragement to keep going.

THE FINER DETAILS OF THIS SHOW:

• Getting back in shape as a speaker post-pandemic
• Why the comparison game is dangerous
• The pros and cons of the inner critic
• Understanding your “why”
• Balancing pride and humility
• Using stories and experiences to manage your inner critic
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student’s success is such a privilege for our team at The Speaker Lab. Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear more about our students’ experiences and what they want you to know about growing your speaking business.

Chris Failla has got an awesome story to share and you’re sure to leave this episode feeling inspired and encouraged to take the next big step in your own career. He’s full of heart and has a really unique narrative to share about what has inspired him to take the stage. Chris and Maryalice talk about finding your “deeper why” and how to use your message to make an impact.

During this conversation, Chris unpacks his process, how he came to find The Speaker Lab, and how this investment in his business and himself brought him to stages he never could have imagined. Chris is motivated by the desire to help others love their work for the long haul and have a sustainable impact on a human level. He’s the real deal, and he’s here to share!

THE FINER DETAILS OF THIS SHOW:

• The moment he knew he was meant to speak
• Being the light switch for your audience
• What it means to honor “bedrock values”
• The financial and emotional “why”
• Researching your audience before you get on stage
• Working through an “oops”
• Why your “why” matters so much
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you’re ready to hear a life-changing, vision-defining story of gratitude, then you’re in the right place.

John Israel is a friend and entrepreneur-turned-speaker who has redefined success in his unique niche of the industry. After serving for nearly a decade as the leader of a strategic gifting company, John found himself with a message of gratitude that holds the power to impact client and employee attrition.

In this episode he’s sharing his journey to defining the problem he solves and the vision he’s committed to living out. He unpacks the social experiment that changed his life and why it’s important to find your right audience and then teach them (rather than sell to them)! John also talks about why free events are the way to start and how strategic marketing and a willingness to pivot are essential in this industry.

THE FINER DETAILS OF THIS SHOW:

• The competitive advantage in gratitude
• Why experimenting, pivoting, and flexibility will help you find your niche
• Teaching vs. selling, and why it matters!
• Why you must find the right audience
• Understanding the problem you solve
• Why you must be true to your mission
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you found the one? Not that one, but the one thing?

The one and only Geoff Woods joined us for Episode 376 to explain what “the one thing” is and why you need to find it to achieve your goals.

Passionate about how small things make a big difference and why world-class content is a must, Geoff’s approach to productivity and building a business is contagious.

Not only will this episode help you begin your journey to finding “the one thing,” but you’ll also get to hear more about Geoff’s road to becoming co-founder and president of the organization, The One Thing.

How did he get started? By asking a simple question, “How might I be able to help?” And the rest is history! If you’re looking for the one thing that will reignite your “why” and lead you into the future, then this episode is a must!

THE FINER DETAILS OF THIS SHOW:

• What is “the one thing?”
• Why does “the one thing matter?”
• Understanding your goals
• How to start a new career
• What it means to prioritize (for real)!
• Having a job vs. building a business
• How can you help?
• How can you find “the one thing?”
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The art of stagecraft. It’s not just what you say, it’s how you say it. Understanding your artistic ability, and how to bring things to life, will separate the speakers from the professional speakers.

So how do you find your inner performer?

Our lead coach, Rick Clemons, is the expert on helping others find where their star shines the brightest, and how to take delivery and content to the next level.

Rick takes a deep dive into what speakers should be doing to bring their craft to life while balancing the value of performance vs. being in the moment with your audience. He shares a few of his own first-hand experiences on the stage and how he’s relied on strong fundamentals and creativity to adjust his stagecraft for each audience.

What’s exciting is that Rick will also share about a special cohort we will be launching SOON here at The Speaker Lab.

Through live virtual sessions, Rick will be working with students to develop everything from volume, cadence, receiving constructive feedback, and navigating the technical things that make all the difference.

If you’re excited about what you heard in today’s episode and interested in learning more about our stagecraft cohort, visit thespeakerlab.com/stagecraft to schedule a call with one of our enrollment advisors. Rick is an amazing coach and he’s planned an incredible experience for our students - we hope you’ll join us!

THE FINER DETAILS OF THIS SHOW:

• Does booking gigs mean you’re a good speaker?
• Finding your inner performer (not someone else’s)
• The value of an outside perspective
• Can stagecraft be taught or do you have to have the “it” factor?
• Balancing performance vs. presence
• How to join our stagecraft cohort
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You’ve done the heavy lifting, you’ve put in the sweat equity, and as a result, you have a thriving, growing business. And now you need help! So what’s next?

Erick Rheam joined us for Episode 374 to explain three things you must consider when you decide to build out a team. We’ll talk in detail about mapping out your organization, creating margin so you can focus on areas you need to focus on, and even how to interact with vendors.

Erick has so much insight to share because he’s worked through each of these challenges personally. He’s sharing his experience, and together we’ll highlight what has helped set us up for success along the path of growing as speakers and entrepreneurs.

If you’re wondering when it’s time to take the plunge and call in some backup, then this episode is for you!

THE FINER DETAILS OF THIS SHOW:

• What it means to manage your assets
• When to fire yourself and make a new hire
• Making project-based hires
• Setting clear expectations
• Employee compensation
• Why the structure will continue to evolve
• Analyzing fixed costs and ROI
• How to find people to hire
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our students' success is such a privilege for our team at the Speaker Lab. Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear more about our students’ experiences and what they want you to know about growing your speaking business.

Dana Knowles joined The Speaker Lab in April 2021. Her enthusiasm and motivation are unmatched, and she quickly engaged with our coaches and the Elite program. She’s always loved speaking and realizing she might be able to get paid to speak was a game changer. Passionate about sharing her extraordinary story with audiences, Dana shares more about her product that went to market and how that helped launch her speaking career. She also reveals the importance of accountability, networking, and goal setting as she continues to grow her speaking business.

Dana has overcome, conquered, and continues to strive for excellence. Her conversation with Maryalice will make you feel “not so alone” in the trenches of stepping out in confidence to grow your speaking business!

THE FINER DETAILS OF THIS SHOW:

• Why coaching and learning from experience matters
• Finding the right time to jump all-in
• Why you can’t afford to make excuses
• Taking the leap to make the financial and emotional investment
• What to do if you’re successful
• What it means to be a procrastinate-achiever
• Reinventing yourself
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dorie Clark is the real deal. She’s intentional, professional, experienced, sincere, and she’s passionate about educating others to take action with the future in mind.

Having just released her most recent book, The Long Game, Dorie joined The Speaker Lab Podcast to look at what you need to be doing today to build a successful (and sustainable!) tomorrow.

In this episode we cover everything from diversified income streams to finding the patience and persistence to give opportunities a chance to gain traction.

She’s also giving insight into building meaningful relationships and leveraging archival research to determine what business strategies have led to success for others and could work for you too.

THE FINER DETAILS OF THIS SHOW:

• Pre-pandemic vs. post-pandemic speaking engagements
• What it looks like to provide a premium in-person experience
• Why it matters to have diversified streams of revenue
• How to build meaningful relationships
• Why being a speaker is a long-term game
• Researching what works
• Why the “science of it” matters
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We have to start somewhere right? And we've all been there, trying to build a business, cash is tight, and we need to make ends meet.

Erick Rheam, a great friend of TSL, has found incredible success in recent years as his speaking career has taken off. He's about to release his sixth book and year after year he's breaking his own income records. So, how is he doing it?

Erick joined us for a deep dive into cash flow management. We're talking about four must-haves when it comes to building a sustainable business with a solid financial foundation.

There's no claim here to financial expertise, but you'll see from our conversation that there is a ton of life experience and business success to learn from as you grow your own speaking career!

THE FINER DETAILS OF THIS SHOW:

• The cyclical nature of a speaking career
• Why you need to treat your speaking career like a real business
• What are money buckets and why do they matter?
• What it means to "run lean"
• Why you need a cushion of cash
• Determining an ROI
• Evaluating recurring expenses
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

John Jantsch: author, speaker, marketing extraordinaire, and he’s here for Episode 370 of The Speaker Lab Podcast!

John just released his seventh book, The Ultimate Marketing Engine. When it comes to finding expertise on how to use book writing to grow your speaking business, John’s the one to give it. For decades he’s leveraged opportunities that fueled one another and created a growing platform for coaching, consulting, networking, writing and speaking. During our conversation, we cover the process of bringing a book to life, what it can do for your speaking career, and how to know when it's time to start writing.

So, if you’re intimidated by the idea of taking on more, but intrigued by what it takes to capitalize on meaningful opportunities, then this episode is for you!

THE FINER DETAILS OF THIS SHOW:

• Expectations for virtual gigs
• Why every piece of your business should be connected
• Evaluating opportunities
• Why you should have just a few primary keynotes
• How to build a business and a lifestyle
• Pricing presentations and book sales
• Using your book as a marketing tool
• Self-publishing vs. traditional publishing
• Understanding the problem you solve
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There’s so much pressure in the speaking industry to land your big idea.

But how do you find it?

When do you know if it’s the right one?

What if it isn’t?

Jeff Goins brings tons of industry experience and “big idea expertise” to the table in this episode.

Jeff is demystifying the “idea formula” and unpacks why commitment to your craft, understanding your category of the industry, and getting your idea in front of an audience really matters.

He also explains why it’s important to show up and focus on making your idea more interesting rather than better. Jeff shares crucial steps needed in landing your big idea, and what to do once you have it.

No matter where you’re at in your speaking career, Jeff has a take-away that will leave you with a desire to build a big idea that will take your speaking career into the future!

THE FINER DETAILS OF THIS SHOW:

• What does it mean to be 80% same and 20% different?
• Three steps to landing your big idea – but it’s not a formula!
• Why you must get your idea in front of an audience.
• Does it matter what your peers are saying?
• Why should get good at copying other people?
• When is your big idea, good enough?
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With over three decades of industry experience, Jane Atkinson of Speaker Launcher is a colleague and friend of our program. We’re so grateful she agreed to join us as a repeat podcast guest to dive into creating contracts!

When it comes to navigating the ins and outs of speaking contracts, the process can be overwhelming. Jane breaks down the must-haves, opportunities to be creative, and where we can go the extra mile for our clients. We also discuss the uncertainties in the business and how to build-in opportunities to add value and keep gigs on the calendar despite challenging times!

THE FINER DETAILS OF THIS SHOW:

• The good news - for the speaking industry!
• Is virtual here to stay?
• How to create opportunity and build relationships
• What are the basic elements of a speaking contract?
• How to navigate travel (literally and contractually)!
• Substitute or refund?
• How to accept payment
• The value of being proactive vs. reactive
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sharing in the excitement of our student's success is such a privilege for our team at the Speaker Lab. Our Director of Student Success, Maryalice Goldsmith, is taking the mic for our Student Highlight series so you can hear more about our students’ experiences and what they want you to know about growing your speaking business.

Michelle Onuroah joined TSL in January 2021 and never looked back. As an accomplished author and founder of The Center for Prophetic Listening, Michelle knew she had a message she wanted to share with the world. But how?

In this episode, Michelle shares her journey to discovering TSL. She unpacks the work and dedication she prioritized during her time as a student, and how it has propelled her business and opportunity to live out her purpose. She shares how she defined her why, found her ideal audience, and what it takes to get your story to the stage!

THE FINER DETAILS OF THIS SHOW:

• Why become a speaker?
• How she found her audience
• Why Michelle made the investment
• Why she loves TSL
• What she loves most about her career
• How to get ready for a gig
• Her best piece of advice for you
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of the very best parts about The Speaker Lab is our students. Every day our Director of Student Success, Maryalice Goldsmith, demonstrates unwavering commitment to helping them gain confidence, clarity, and a clear path to their very own speaking success. Coupled with her role as a coach, Maryalice has a passion for helping others discover their confidence and unpack their “why.” Maryalice has jumped into the trenches with our team, helping to equip our coaches and refine processes so we can bring our best.

With her own entrepreneurial background, Maryalice brings unique perspective and energy to our leadership team. In her short time with TSL, she has witnessed substantial growth and guided our team amidst increased student needs. Maryalice shares more in this episode about the importance of an entrepreneurial mindset and the value of systems in sustaining a growing business.

THE FINER DETAILS OF THIS SHOW:

• How she found her way to TSL, and why it was meant to be
• What it’s like to be in the trenches with students
• Meeting the needs of our students and equipping them for the future
• Navigating the art vs. the business
• Why an entrepreneurial mindset matters
• Creating systems and operations for your business
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As our Director of Operations, KC Procter is truly the wizard behind the curtain here at The Speaker Lab. He’s a master of organization, efficiency, establishing new processes, and implementing awesome tools that support the mission of our core values. With a passion for keeping the day-to-day seamless and innovation at the forefront of future planning, KC has helped lead TSL into some of our greatest growth to date.

In this episode KC shares insight on the team culture at TSL, reflecting on our commitment to balance and growth that prioritizes delivering the very best to our team and students. If you’re wondering what it takes to establish and maintain systems and processes as you grow your business, KC offers insight and actionable steps that will get you moving in the right direction.

THE FINER DETAILS OF THIS SHOW:

• How are we prioritizing our core values at TSL?
• When is it time to establish a checklist or workflow?
• Why do systems and processes matter?
• What are the best tools to help implement structure?
• Is it possible to multitask?
• What are best practices when it comes to time management?
• How to build the right kinds of habits
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It’s a privilege to work alongside a leadership team at The Speaker Lab who embodies our commitment to provide top-notch support, resources, and coaching to our students. For Episode 361 of The Speaker Lab Podcast, I asked our Director of Sales, Sam Hill, to unpack the parallels of his role and expertise with that of speakers ready to take their business to the next level.

Sam has walked alongside TSL through significant growth as we adjust and innovate to meet the needs of our clients. His commitment to people, process, and product has allowed him to equip an enrollment team that continues to bring their best. With a passion for helping students find their breakthrough moment and build their business, Sam is here to share the inside scoop on how to find success in sales and marketing, and how it can change the course of your business.

THE FINER DETAILS OF THIS SHOW:

• Why is it important to focus on process rather than pizazz?
• What it means to have conversations that matter.
• How are we evolving to meet market needs at TSL?
• Why sales should not be intimidating.
• What is the role of your mental mindset to be successful in sales?
• What are value assets and why are they important?
• Why it’s important to take action…now!
• And much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever wondered who is behind the scenes at The Speaker Lab? Episode 360 is one of a kind as I’ve invited our entire leadership team to join me on The Speaker Lab Podcast. Join us for the inside scoop on what it’s like to be part of the team at TSL and why we are so committed to making TSL the very best place to work.

I’m sitting down with Sam Hill (Director of Sales/Enrollment), KC Procter, (Director of Operations), Chris Seo (Director of Marketing), and Maryalice Goldsmith (Director of Student Success) so they can share how we work together to create a winning product and experience for our students.

THE FINER DETAILS OF THIS SHOW:

• How do we ensure TSL is one of the best places to work?
• How do we balance growth and caring for our team?
• What does it look like to preserve organizational culture?
• Is it possible to stay connected as a virtual company?
• What is an OKR and how do we utilize this methodology?
• Our favorite tools that assist our day-to-day
• Why you should consider joining the TSL team
• And much, much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Tamsen Webster is the author of Find Your Red Thread and she's also a sought-after keynote speaker and business strategist.

On today's episode, we talk about what it means to find your red thread, and how to build a successful speaking career around it.

Please join us for this informative and engaging conversation on the 358th edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• What is the red thread?
• Where do you start to find your own red thread?
• How do you know when you've found your throughline?
• Why you must find your specific audience for your message.
• How do you know if a red thread is viable or not?
• What are the best strategies for testing your ideas?
• What are the four qualities of a successful red thread?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you ever thought of YouTube as more than a place to host your videos? What if you could find out how to use YouTube to grow your speaking business? The man to tell us how is none other than my friend Thomas Frank.

Thomas went through our Booked and Paid to Speak trainings a few years ago. I met him when he was in college; I spoke at his school. We stayed in touch and he's become extremely successful, especially with his YouTube channel.

On today's show, we talk about his origins, how you can use YouTube to build your audience and find and book potential speaking gigs, and best practices for YouTube videos to generate more interest and views. Join us for Thomas' insights on those subjects and much more on this episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:  

• What is his strategy when he goes to a conference?
• How does he use his platform to build relationships?
• What other income streams has he built aside from speaking?
• How Fizzle and Pat Flynn influenced his platforms and business growth.
• What is the second biggest search engine after Google?
• Is it best to position yourself as a topic expert or a speaker?
• What are the 3 factors to succeeding on YouTube?
• What can flags teach us about using YouTube effectively?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Setting up your virtual speaking studio is an important part of building your speaking business.

And the man to guide you through the nuts and bolts is Craigery Dennis: a video production wizard. Today on The Speaker Lab, Craigery and I are talking about the fundamentals of setting up your virtual speaking studio.

Join us to hear it all on this edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How can videos help you find your people?
• What is the #1 thing to know before setting up your virtual studio at home?
• Why the primary use of your equipment matters.
• What are some options for dynamic Zoom presentations?
• Why getting a high quality microphone is the best investment to start with.
• Is there an inexpensive option for a great backdrop?
• What is the most flattering light to work with?
• Is there a way to soundproof your studio?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you track any of your speaking metrics? Our guest today, Erick Rheam, says there are 5 key metrics to growing your speaking business.

Erick has been on the show before so you can revisit his story on episode 126 and episode 150. I brought him on to today's episode of The Speaker Lab to talk about the exponential growth he has had using certain key metrics. Specifically there are 5 key metrics he focuses on, and those metrics have taken his business from $15,000  to nearly $200k in under 4 years.

Even if you're already successful in your speaking career you'll learn plenty from hearing about Erick's metrics and how he uses them to gauge the health of his business. Tune in for those insights and more with Erick Rheam on episode 225 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

• What are lagging indicators versus leading indicators?
• How has he determined his $5,000 speaking fee and when does he raise it?
• What are the 5 steps in his prospective gig pipeline?
• How soon should you contact a prospect who shows interest in hiring you?
• When does he stop everything and focus on generating leads?
• What does it mean to him if no one books him from an event where he's speaking?
• How many gigs does he aim to book from each of his speaking events?
• Why you've got to be serious about the numbers if you want to be serious about speaking
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Networking to build your speaking business doesn't have to be complicated or take a lot of time.

Here to tell us why and how to do it is Jordan Harbinger, the host of The Jordan Harbinger Show and a masterful networker. On today's show, he explains how you can get started building your network and the major benefits of networking that money cannot buy.

We'll be diving deep into those topics and more on episode 356 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

• Are some people naturally better at networking and relationships?
• Why being of value to people is often the reward itself.
• How much time should you spend every day building relationships?
• How does he get speaking gigs and deals without marketing?
• What does it mean to ABG (instead of ABC)?
• Does networking mean doing things for free for others?
• What is Connect Four and how do you use it?
• How often should you network in person versus online/virtually?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Does the idea of cold calling strike fear into your heart? It won't after today's edition of The Speaker Lab!

Joe is an up and coming speaker who has quickly added a lot of gigs to his calendar by using the four rules of cold calling for speakers. On this episode, Joe tells us what those four rules are as well as how to remove the fear of cold calling and how to make it easy for your prospects to say yes to you.

This is another terrific guest you won't want to miss so be sure to join us on episode 223 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

• How did he first uncover the power of cold calling?
• How can you get your foot in the door of an industry in which you are not known?
• Do you have to go in hot to a cold call?
• How do you know if you are a good fit for a potential opportunity?
• Why uncommon commonalities are important in your cold calling process.
• What's the best way to reach out: phone, email, or social media?
• How expecting nothing and appreciating everything will explode your business.
• The type of follow up you can do to show your gratitude for the people who help you.
• And so much more!

Joining us to explain the process of becoming a referable speaker is the dynamite duo of Michael Port and Andrew Davis.

On today's The Speaker Lab, we talk about their latest book, The Referable Speaker. We also discuss what a referable speaker is and how to become one before diving into how they test out new speech material and the biggest mistake speakers make when starting out.

You'll hear those topics and more when you tune in for the 355th edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• What are stage-side leads and how do you get them?
• Why you need to work on your speech first.
• What are the two things you need to get stage-side leads?
• Is there a time frame for building momentum?
• What are the three main factors that generate referrals?
• This is one of the biggest myths in the industry: what is it?
• What are the top three ways meeting planners find speakers to book?
• Which category of speakers do meeting planners love to book?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hugh is one of our rare 3-peat guests and he's back to tell us how to use blogging to book speaking gigs.

On today's edition of The Speaker Lab, Hugh specifically explains why you should blog to grow your speaking business including how often you should blog, what you should blog about, how long your blog posts should be, and where you should promote your blog.

In addition to being a keynote speaker and best-selling author, Hugh runs a business called BlogWorks. BlogWorks is a company devoted to helping speakers book more speaking gigs through the art of blogging.

Hugh shares his wealth of knowledge and more so join us to hear it all on episode 229 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

• How often should you post to ensure you're relevant?
• Why more is not necessarily better.
• The three steps to take after you write every blog post.
• Should you write your blog for your audience or people who hire speakers?
• What are the two ways to know if your blog post resonates with your audience?
• What should you do if you have run out of topic ideas?
• Is there a standard format you can use for your blog posts?
• What four statistics should you focus on?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lois Creamer is a legend in the industry and she's here to give you practical advice for succeeding in speaking.

On this edition of The Speaker Lab, she tells us how she got involved in the National Speakers Association, what relational selling is and why you should use it, and the role virtual speaking will play in the future of the speaking industry.

You'll hear her insights on those topics and much more on this practical and applicable episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

• When you're starting out, how much time will you spend selling?
• What three pieces of advice does she have for speakers?
• What is relational selling and why is it so effective in the speaking business?
• How to get paid more through refining your target audience.
• When should you wave your speaking fee and when should you raise it?
• How can you find out if your expertise is marketable?
• Why you must be willing to pick up the phone to qualify a lead.
• What questions should you ask about speaking virtually?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to transition into speaking full-time? The Speaker Lab guest today, Erick Rheam, has made the leap, and he'll talk about what it's like to turn pro and make your speaking career a reality.

Erick is one of our original Booked and Paid to Speak students, and today he's a highly successful speaker. But he only recently left his corporate job to pursue his speaking career on a full-time basis.

You'll hear what gave him the confidence to finally leave and so much more on episode 239 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:  

• When did he know he had to choose between speaking and his job?
• What were the two reasons speaking was a good fit for him?
• What you should do if your boss isn't supportive of your speaking side hustle.
• What are the two keys to being successful at something?
• Should your target market and topic evolve throughout your speaking career?
• What was the tipping point that showed him it was time to leave his job?
• Why you need mentors in your life.
• What are the biggest regrets most people have in their lives?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If a six-figure speaking business is one of your goals then you're going to love today's episode!

Lisa Perez is one of our super successful students at The Speaker Lab. Today she's here to share with us her HR background and how she went from speaking for free to building a six-figure speaking business of her own.

Listen in and hear how you can follow in her footsteps on episode 353 of The Speaker Lab. 

THE FINER DETAILS OF THIS SHOW:

• Are business plans necessary?
• Would she recommend doing free gigs?
• How do you leverage past engagements into future ones?
• Why she recommends contacting associations for speaking opportunities.
• How did she narrow her focus to find her audience?
• What is needed to shift from free gigs to paying ones?
• Why systems and structures are necessary to financial success as a speaker.
• What advice does she have for new speakers?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to exit a corner might not be a phrase you're familiar with but it could be pivotal to helping your speaking career.

Ron Tite is here on The Speaker Lab to explain how this term from race car driving applies to speaking. Ron is a very successful international keynote speaker who is back for this third appearance on the show.

Hear us talk about how to exit a corner and more on episode 352 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How to embrace the reality of the room when you're speaking.
• What is a force majeure clause?
• When did he begin embracing virtual speaking?
• Why he rushed to figure out content before technology.
• How long should you be developing your new speech?
• What's the future of virtual speaking in his business?
• How to work within limitations.
• Can speaking virtually make you a better in-person speaker?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of your greatest resources is your network. As you make connections, build relationships and ultimately grow your business, your network is essential. Erick Rheam is a former student of The Speaker Lab and now a friend, colleague, and coach in our program. He joined me in this episode to discuss specific ways to leverage your network and cultivate referrals that will ultimately help you land more speaking gigs.

We’re answering a ton of questions in this episode including how to prioritize your contacts, when to follow-up, how to engage best in your market, and what it means to create win-win scenarios for you and your contacts.  

THE FINER DETAILS OF THIS SHOW:  

• What is a simple way can you better engage your market?
• Which two questions will help reverse engineer potential referrals in your network?
• What are the three priorities in your network?
• Why the “spray and pray” email strategy does not work.
• What should you say in your first contact email to your network?
• How to create win-win scenarios for you and your contacts.
• How do you follow up without being annoying?
• What are ways to show appreciation for people who help you?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we are talking about the perfect intro: how to explain what you do as a speaker so people understand and want to hire you.

On this episode of The Speaker Lab, renowned speaking and branding expert Clay Hebert, is here to explain how he helps people find what they do and also how he helps people define and share their perfect intro.

We'll be diving into those topics and so much more on today's edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• Why does he want to kill the elevator pitch?
• What are the three myths of the introduction?
• How to frame the perfect intro so it elicits a response.
• What are two rules to the perfect intro?
• Can you ever use your perfect intro in other communications?
• Why you should focused on becoming an expert who speaks, not a "speaker".
• Should your intro change over time and can you have more than one?
• What is a case story and how do you construct yours?
• And so much more!

EPISODE RESOURCES:

• Clay Hebert's web site
• Clay Hebert on Twitter
• Clay Hebert on Instagram
• Text intros to 33444
• Episode 5 of TSL
• Episode 260 of TSL
• Booked and Paid To Speak program
• The Successful Speaker
• Speaker Fee Calculator
• Got questions? Send them in here!
• Subscribe on iTunes, and leave us a rating or review

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.