Lyn Graft is a serial entrepreneur who has founded eight companies. One constant in his career, however, is his passion for entrepreneurs' stories. Lyn has filmed over 500 entrepreneurs for television and video, including Michael Dell, Drew Houston, and Tony Robbins. Recently, he released a book titled Start with Story: The Entrepreneur's Guide to Using Story to Grow Your Business. In episode 42 of The Power of Bold, Lyn spoke with Adam about storytelling and how entrepreneurs can become better storytellers.
The conversation begins with Lyn sharing his personal story of how he became interested in sharing entrepreneurs' stories (3:16 - 11:11), including his experience filming three billionaire entrepreneurs in Texas (11:12 - 15:18). Lyn then discusses why he calls a good story the "Swiss Army knife of entrepreneurship," (15:19 - 18:38) and why humans are wired to hear stories (18:39 - 21:22).
From there, the conversation turns to Start with Story, including Lyn's thesis that storytelling equals experience plus business meaning (21:23 - 26:11) and the most important part of any story (26:12 - 28:33). Lyn then provides a case study of how a story can be formed to grab attention in a "boring" industry (28:34 - 32:44), why emotion is so critical to any story (32:45 - 36:00) and things to think about when crafting the challenge, change, and outcome aspects of your story (36:01 - 39:52). The conversation concludes with Lyn speaking about the delivery of your story (39:53 - 44:26), an underrated entrepreneur who is a fabulous storyteller (44:27 - 45:59), Lyn's contact information (46:00 - 46:55), and Adam's key takeaway from Start with Story (46:56 - 48:16).
For show notes and a transcript of our interview with Lyn Graft, visit www.thepowerofbold.com.
We are all looking to become more persuasive and influential in our lives. But did you know that there's a way that we can leverage human nature to accomplish these goals? In episode 41 of The Power of Bold, Adam takes a break from guest interviews and shares his favorite insights from Robert Cialdini's classic book Influence: The Psychology of Persuasion. Cialdini's book has sold millions of copies and is already being called a modern classic. Anyone can apply Cialdini's lessons in their day-to-day lives, regardless of their age, career experience, or career objectives.
The episode begins with Adam sharing news about a new course he has created (including a special gift for listeners) (01:55 - 03:21). From there, Adam discusses the staying power of Influence (03:22 - 05:38) and why anyone can learn from Cialdini's masterpiece (05:39 - 06:50). Adam then dives into why humans are so vulnerable to Cialdini's so-called "weapons of influence" (06:51 - 10:21). The discussion then turns to some of Adam's favorite weapons of influence. The first one is reciprocity, with Adam explaining its power (10:22 - 15:20) and ways that we can say no when someone is using reciprocity against us (15:21 - 16:57). Adam follows the same approach with two more fascinating weapons of influence: commitment and consistency (16:58 - 24:22) and authority (24:23 - 31:23). The episode concludes with Adam's thoughts on how we can leverage some of these weapons of influence in our professional careers (31:24 - 33:34).
For show notes and a transcript of this episode, please click here.
We all want to be more courageous in our professional and personal lives. But how do we actually go about it? To answer this question, we're excited to share our interview with Ryan Berman. Ryan is a serial entrepreneur, having started several companies like Courage Brands and Sock Problems. He is also the author of a new book titled Return on Courage: A Business Playbook for Courageous Change. Ryan joined Adam on the podcast to speak about his story and how we can become more courageous—no matter our goals.
The conversation starts with Ryan explaining his "negative blessing" in getting fired from a great job in the advertising world (01:50 - 06:43) and how he started learning and embracing his new life as an entrepreneur (06:44 - 10:09). He then provides advice for would-be entrepreneurs who want to take the leap, but are afraid to do so (10:10 - 14:55) and his process when he started his entrepreneurial journey (14:56 - 17:26). The discussion then turns to Return on Courage, specifically how he pitched courageous individuals to help him with his book (17:27 - 20:25), what "return on courage" is (20:26 - 23:51), and some companies that exemplify return on courage, including Domino's Pizza and Nike (23:52 - 28:28). Ryan then explains his five-step process (called "PRICE") to build up our Central Courage System (28:29 - 30:46), including how young listeners can help their organizations become more courageous (30:47 - 34:44). Ryan and Adam wrap up the conversation with a discussion about how we can help our companies confront their weaknesses or vulnerabilities (34:45 - 36:52), what we can think about when persuading someone to buy or product or service (36:53 - 38:46), and the one thing listeners should do right now to become more courageous (38:47 - 40:52).
For show notes and a transcript of this episode, click here.
Fei Wu is an entrepreneur, podcaster, and the founder of Feisworld LLC. She created Feisworld to help small businesses and individuals tell better stories, find new customers, and create new revenue streams. Fei shared her story and how listeners can begin creating products and launching them into the marketplace, whether those products are podcasts, blogs, vlogs, or something else.
The conversation begins with Fei Wu and Adam discussing Fei's early days as a creator (02:13 - 03:57), including her choice to create several schools for her friends (03:58 - 05:48). Fei then shares how she dealt with the unknown when moving from China to Maine as a 17-year-old (05:49 - 11:55) and how she knew that she wanted to become an entrepreneur (11:56 - 13:43). She then moves on to discuss her experience in corporate America, including her decision to flex her entrepreneurial muscles (13:44 - 17:42) and how listeners in corporate America can do the same (17:43 - 21:13). From there, Fei discusses the Feisworld podcast and Feisworld LLC, particularly its origins (21:14 - 24:42) and its mission (24:43 - 27:44).
The interview then transitions into a general discussion of creating a product, including the importance of iteration (27:45 - 32:28) and whether you should pay more attention to the market or your own creative vision (32:29 - 34:34). From there, Fei and Adam discuss podcasting; specifically, how podcasters can make a living without counting the downloads (34:35 - 39:48) and how podcasters can get their shows listed in China (39:49 - 42:08). The interview concludes with Fei discussing the most serendipitous thing that has occurred after creating Feisworld (42:09 - 43:40), one thing that listeners can immediately do to implement Fei's insights from the interview (43:41 - 46:15) and two of her favorite books for entrepreneurs (46:16 - 47:25).
For show notes and a transcript of this episode, please click here.
The Art of War is a classic book on military strategy. But did you know that you can apply the lessons from this classic text to start or scale a business? That's the thesis of Becky Sheetz, my guest for this episode. Becky is the co-founder of Sun Tzu Strategies and is the author of The Art of War for Small Business.
The episode begins with Becky describing her initial fascination with Sun Tzu and The Art of War (02:41 - 08:22) and why she thinks war may be a good metaphor for challenges both in your professional and personal lives (08:23 - 11:48). Becky and Adam then discuss the things that readers should know if they pick up The Art of War for the first time (11:49 - 13:50), why entrepreneurs should care about Sun Tzu (13:51 - 20:32) and why many have a minimal understanding of The Art of War (20:33 - 23:44). The interview then turns to The Art of War for Small Business, specifically discussing the passage that entrepreneurs should start with when reading The Art of War (23:45 - 25:10), why entrepreneurs should follow Sun Tzu's advice of understanding ourselves (25:11 - 32:31) and how much attention should be paid to the enemy (competitors) when starting your venture (32:32 - 38:31). The interview wraps up with Becky discussing how to find open ground in your market (38:32 - 40:11), how Marc Benioff successfully leveraged the lessons of deception from The Art of War (40:12 - 44:00), how we can leverage spies to understand competitors (44:01 - 48:12) and what listeners can do today to implement The Art of War in their business lives.
For show notes and a transcript of my interview with Becky Sheetz, click here.
Our guest for this episode is Steve Glaveski, an Australian entrepreneur who has founded several growing ventures, including Collective Campus, Lemonade Stand, and the Future Squared podcast. He is also the author of a new book titled Employee to Entrepreneur: How to Earn Your Freedom and Do Work That Matters. Whether you are actively thinking of making the switch from employee to entrepreneur or are mildly intrigued by the prospect of working for yourself, Steve has some unique insights on how you can enter the exciting world of startups.
The conversation starts with Steve Glaveski sharing his own entrepreneurial origin story, including how he left his safe job in the financial services industry to start Hotdesk, an Airbnb for office space (02:16 - 07:53). He then goes on to explain why he (and others like him) decided to pursue entrepreneurship rather than a simple job change (07:54 - 10:30) and why he decided to pursue the idea for Hotdesk (10:31 - 13:57). From there, Steve speaks about time management skills when juggling both a full-time job and a side hustle (13:58 - 18:48), the decision at Macquarie Bank that set himself up for success in his entrepreneurial career (18:49 - 22:35), and tips for those who are just about to quit their jobs to become entrepreneurs (22:36 - 25:43).
Steve then reflects on his entrepreneurial career, stating the mistakes he made when starting Hotdesk that he hasn't made in successive ventures (25:44 - 32:26) and how a small group of founders can quickly test startup ideas (32:27 - 41:22). The discussion concludes with Steve explaining how entrepreneurs can proceed when their minimum viable product leads to crickets (41:23 - 44:37), why hiring an external developer may be the right move for some entrepreneurs (44:38 - 51:02), and one thing that listeners can do now to start their transition from employee to entrepreneur (51:03 - 54:05). For show notes and a transcript of this interview, please click here.
Adam wraps up an excellent 2018 by providing a year-end recap of the podcast. As part of this recap, Adam shares excerpts of conversations with some of his most memorable guests from the last year. This episode is divided into two: the first half is focused on his guests' views on mindset and the second half is focused on his guests' views on certain skills that are critical to our success—regardless of our goals.
The year-end recap begins with Adam sharing some of his introductory thoughts on the end of the year (00:00 - 02:59). Adam then begins the discussion on mindset by sharing excerpts from his conversation with University of Michigan legend Greg Harden, including Greg's thoughts on the number one thing that holds people back in life (03:00 - 19:52). After Greg, Adam shares part of his conversation with Jeff Haden, author of The Motivation Myth (19:53 - 33:23). From there, Adam concludes the mindset portion of the episode by sharing parts of his discussion with Brandon Webb, former Navy SEAL and author of Mastering Fear (33:24 - 46:08) and Daron K. Roberts, a Harvard Law Grad who became an NFL coach (46:09 - 58:31).
The second half of the year-end recap is focused on skillset; namely, some of the skills that are necessary for professional success. To start, Adam focuses on decisionmaking by sharing part of his discussion with Annie Duke, a legendary poker player and author of Thinking in Bets (58:32 - 01:11:53). After Annie is a discussion of negotiation with Chris Voss, the former FBI lead international kidnapping negotiator and author of Never Split The Difference (01:11:54 - 01:23:38). Adam then wraps up the discussion of skillset by sharing his conversation on connecting with Ryan Paugh, the author of Superconnector (01:23:39 - 01:35:30) and his conversation on time management with Laura Vanderkam, author of Off The Clock (01:35:31 - 01:47:35). Adam then offers his final thoughts on the year and a special thank you to listeners (1:47:36 - 1:50:03). To view the show notes and transcript of this episode, click here.
Nick Morgan is one of America's most renowned and respected communications experts. He has spent his professional life studying storytelling, body language, and how humans communicate with each other. He is the founder of Public Words, a communications consulting company, and has written several books on communication. His most recent book centers on digital communication and is titled Can You Hear Me? How to Connect with People in a Virtual World.
The conversation starts with Nick Morgan explaining some of the downfalls of digital communication compared to face-to-face communication (02:51 - 07:27). He then speaks about key flaws within video conferencing, including the fact that humans find it difficult to properly gauge emotions through a Skype video call, a Google Hangout, or through using the Portal, Facebook's new video conferencing device (07:28 - 17:18). Nick then discusses why we are distracted on conference calls (17:19 - 21:15) and how we can use social network tools like LinkedIn to build (or solidify) offline relationships (21:16 - 26:33), especially if you are an entrepreneur (26:34 - 31:20). From there, Nick speaks about some of the most common mistakes that people make with email (31:21 - 40:18) and how we can take control over our online image and brand (40:19 - 46:58). The conversation concludes with Nick sharing some of the most exciting technology to improve digital communication (46:59 - 49:14) and one actionable insight that listeners can take from the conversation (49:15 - 51:18). For show notes and a transcript of this episode, click here.
Adam Kreek isn't afraid to push his limits. He is a decorated, world-class rower who won Olympic gold at the 2008 Beijing Olympics. He is an adventurer who teamed up with three friends to try completing the first ever row from Africa to North America. Now, he is a management consultant and executive coach who helps clients solve challenges in their professional and personal lives. In his conversation with Adam Pascarella, Adam Kreek discusses his life, athletic career, and ideas on concepts like risk and decisionmaking.
The interview begins with Adam's thoughts on risk (03:23 - 08:32) and why he embraces boldness, rather than insipidness, in his life (08:33 - 13:21). Adam then explains his initial interest in rowing (13:22 - 17:12) and how he analyzed his purpose when deciding to pursue rowing over other sports (17:13 - 21:42). From there, Adam discusses his experiences at the 2004 and 2008 Summer Olympics (21:43 - 27:54), including the lessons that he took from his failure in 2004 and success in 2008 (27:55 - 33:44). Adam then speaks about his row from Africa to North America, including how he and his team developed the idea (33:45 - 36:37), how he pitched the idea to friends and family (36:38 - 38:56), the beginning of the journey (38:57 - 43:16), and how he and his team survived after their boat capsized in the Bermuda Triangle (43:17 - 47:17). The episode concludes with Adam sharing one actionable insight that he acquired in his professional and personal life (47:18 - 49:59).
For show notes and a transcript of this episode, visit www.thepowerofbold.com.
Kevin Eastman's professional life has focused on coaching and interacting with some of the best basketball players in the world. From being an assistant coach for the NBA's Boston Celtics and Los Angeles Clippers to becoming VP of Basketball Operations for the Clippers, he has had plenty of opportunities to study how the greats act, behave and think. Looking back on his own life and the lives of the best basketball players, Kevin released a new book titled Why The Best Are The Best: 25 Words That Impact, Inspire, and Define Champions. In his conversation with Adam Pascarella, Kevin explains how we can use these 25 words to achieve our goals.
The conversation begins with Kevin Eastman sharing why sports provide so many life lessons and insights (02:57 - 05:20) and why we should be focusing on improving ourselves, rather than focusing on our competition (05:21 - 10:31). Kevin then speaks about how he overcame his internal fears to accept Doc Rivers's offer to become an assistant coach for the Celtics (10:32 - 14:31) and how he overcame early challenges in that role (14:32 - 18:54). Adam and Kevin then move on to discuss Kevin's book, including why "truth" is the most important word (18:55 - 24:00), how we can be more accepting of the truth (24:01 - 28:16), and why it is critical to master the fundamentals in pursuing our goals (28:17 - 33:12). For show notes and a transcript of this episode, visit www.thepowerofbold.com.
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