Merrick Rosenberg has discovered a pattern that demonstrates the power of personality in presidential campaigns. This pattern is so consistent, it has held strong for 22 consecutive elections going all the way back to 1932. Using this original model, Merrick can predict how the Democratic candidate will perform against Donald Trump in November. Merrick and Quay talk through our most recent Presidential elections to uncover what we can expect in the fall.
His book, Personality Wins: Who Will Take the White House and How We Know will be available everywhere on July 7th.
www.seriouslyamericashow.com
About this episode, and transcript.
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