I’ll never forget the first time I saw a Pantene ad. The silky, luscious, and thick hair on the models couldn’t be more different from my own hair, but instantly became an ideal of what society considered beautiful. It carried me through the many emotional stages of my hair - extensions, the post breakup chop, multiple colors (who can relate?) - all to achieve that bounce that could be seen from a mile away. But as a now 28-year-old, I've figured out the most essential truth when it comes to hair - less is more. Diana Cohen’s Crown Affair is leading that message, disrupting the haircare industry that has notoriously sold chemical-based products and damaging styles with simple products, clean ingredients, and routines and rituals that nourish your hair from within. The Crown Affair Hair Oil has landed on every best-seller list, even catching the eye of the brand's newest investor Gwyneth Paltrow, and the brand is a bestseller at Goop and Sephora. In this episode, Diana shares her experience navigating the haircare industry, her own routines, and how she’s built a community around self-care.