How can we balance creative passion projects with work that brings in an income? What are the different types of poetry and how can we bring them alive through the spoken word? Mark McGuinness talks about how poetry is at the center of his universe, fueling his creativity as well as informing his coaching business. In the intro, Facebook rebrands as Meta [Facebook]; The metaverse for authors and publishing; Is the metaverse already here? [Unchained]; You Are a Writer, You Create and License Intellectual Property Assets; IP is the new frontlist [Kris Rusch]. Plus, Books2Read now has print links; How to Write for Markets That Sell webinar [K-lytics]; and the NaNoWriMo Storybundle for Writers. Mark McGuinness is an award-winning poet, non-fiction author, and creative coach. He's also the host of two podcasts, The 21st Century Creative, and his new poetry show, A Mouthful of Air. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes * How poetry is the center of Mark's creative and business life* Balancing art and commerce* Why launch a poetry podcast?* Different approaches to poetry* Intellectual property issues with poetry* Ego and validation* Funding a podcast You can find Mark McGuinness at AMouthfulOfAir.fm and on Twitter @amouthfulofair Transcript of Interview with Mark McGuinness Joanna: Mark McGuinness is an award-winning poet, non-fiction author, and creative coach. He's also the host of two podcasts, ‘The 21st Century Creative' and his new poetry show ‘A Mouthful of Air.' Welcome back to the show, Mark. Mark: Thank you, Jo. It's always nice to be here. Joanna: Indeed. You've been on the show a number of times, so we're not going to get into all of that. Today we're focusing on your poetry, which is exciting. I wanted to start by asking about the integration. You've been running a successful creative business for many years. What part does poetry play in your life in terms of creativity, and does it play any part in the business side?