Why Startups Shouldn't Hire Full-Time -- Emma Westley // Fractional CMO & Content Strategy Consultant
Publisher |
I Hear Everything
Media Type |
audio
Categories Via RSS |
Business
Careers
Marketing
Publication Date |
Nov 24, 2023
Episode Duration |
00:17:07

Emma Westley, Fractional CMO and Content Strategy Consultant at immerj, talks about why fractional CMO positions seem to be catching on. Startups require a diverse range of skill sets to support changing business needs and to test growth channels when scaling. Hence, it is more beneficial for them to hire consultants and fractionals rather than relying on full-time employees with limited expertise. Today, Emma discusses why startups shouldn't hire full-time. Show Notes

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Emma Westley, Fractional CMO and Content Strategy Consultant at immerj, discusses why startups shouldn't hire full-time.

Emma Westley, Fractional CMO and Content Strategy Consultant at immerj, talks about why fractional CMO positions seem to be catching on. Startups require a diverse range of skill sets to support changing business needs and to test growth channels when scaling. Hence, it is more beneficial for them to hire consultants and fractionals rather than relying on full-time employees with limited expertise. Today, Emma discusses why startups shouldn't hire full-time. Show Notes

Connect With: 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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