Curiosity Improves Your Business

Want to make better products? Get your marketing message on point? Curiosity has the power to change everything — for the better. It drives invention, innovation, and discovery. It is the driving force behind progress.

Why? When your business has a curious attitude, they have the capability to stop chasing trends and start addressing its customers' deepest desires. In this episode, we'll discuss how you can incorporate curiosity into your business to develop better products and guide your marketing message.

Related Episode: Curiosity and Imperfect Action

Related blog post: 3 Ways to Make Curiosity a Priority

Key Insights

You need to start paying attention to the signals and listen to what it is that people need, because it changes. — Jen

page.com/gaps?ref=womenconquerbiz.com">Marketing Self-Assessment | Women Conquer Business

When people are like, I didn't like this about your product. We can take it personally or we can get that curiosity tool out and we can bang around with it and say, what's wrong with this? Why didn't it work? What can I fix? What can I make different so that people understand it better and so that it's more effective? — Shelley

Content Consistency Framework and Schedule

Breaking Marketing News

More headwinds for Elon Musk after his hostile Twitter takeover. It's not time to leave Twitter, but you need to continue to monitor it.

Source:

• EU warns Musk that Twitter faces ban over content moderation (Reuters)

Software Review: StreamYard OnAir

StreamYard adds webinar functionality.

Our Take: StreamYard is awesome and stable. If you're doing webinars, consider using StreamYard (its introductory pricing is great). 

If you have a question, software, or something you want us to cover, email us at hello@womenconquerbiz.com

Inspirational Nugget

“Let us prepare our minds as if we’d come to the very end of life. Let us postpone nothing. Let us balance life’s books each day. . . . The one who puts the finishing touches on their life each day is never short of time.” —SENECA

If I lived today as if it were my last, what would I do?

Connect with Us

Podcast Production

• Podcast hosting: Captivate (affiliate link)
• Livestream: StreamYard (Shelley's referral link)
• Music: Uppbeat.io

Connect with Jen

Brought to you by Women Conquer Business

• Connect with Jen McFarland
• Women Conquer Business marketing consultancy

Connect with Shelley

Engineered by AGK Media Studio

• Connect with Shelley Carney
• Schedule a free consultation with AGK Media Studio
• New Mexico Day Trips

This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp